NASCAR is considering extending the charter system for seven years alongside a new media rights agreement. Teams are open to a compromise, aiming for a status resembling 'evergreen.' Comcast's Xfinity brand is in talks with NASCAR for a new sponsorship deal starting in 2025.
Comcast's Xfinity brand is in talks with NASCAR for a new sponsorship deal starting in 2025. The current entitlement agreement for the Xfinity Series is set to expire after this year. Read more from@A_S12 ⬇️ https://t.co/TzaTBIzRfo
Many of NASCAR’s team owners are in their 70s and 80s, and at least some of them believe that this charter negotiation is their chance to lock in enterprise value that can last through their family for generations. https://t.co/PrinWGRZpT
With @TheCW airing the entire secondary series season for $115 million a year from 2025, @Comcast won't have the same corporate synergy between NBC Sports airing @NASCAR_Xfinity races and Xfinity title sponsoring the series after 2024. https://t.co/nAdWXUwnCk
This could be the final year of the @Xfinity Series name in NASCAR after a decade, but @Comcast's telecommunications brand is in talks with @NASCAR Holdings to stay on as a sponsor of the sport even if it doesn't renew that asset. https://t.co/nAdWXUwnCk
Xfinity, NASCAR in renewal talks over series https://t.co/Xuy8DY9Zdo
Fernando Alonso says he has "a good position to negotiate" in the #F1 driver market as developments start to ramp up 🔀 Full story ⬇️ https://t.co/rCle4ea7FK
NASCAR, teams extend charter negotiations UPDATES: Sources say NASCAR’s offer is to extend the system from 2025 through 2031. https://t.co/IljMBDHyQe
.@NASCAR is offering to extend the charter system for seven years concurrent to its new media rights agreement, per sources familiar. 🔲 Teams want charters to become permanent but are open to something resembling an “evergreen” status as a middle ground. https://t.co/HECC116Fte