Keshet International and France’s Satisfaction Group have formed a creative alliance in the non-scripted formats space through a multi-territory deal. Learfield and Colorado have agreed to a 10-year extension of their partnership agreement through 2035. The partnership includes solutions for NIL, digital marketing, original content, and fan engagement, and has seen a huge influx of interest/value in the Colorado brand since Deion Sanders’ hiring. The deal has been in the works for around 18 months.
.@CUBuffs and @Learfield agree to a massive multi-platform partnership extension that includes solutions for NIL, digital marketing, original content, and fan engagement. https://t.co/Hmc0uu5JgM
Colorado Athletics and Learfield, a top media and technology company powering college athletics, have announced a 10-year extension of their partnership agreement through 2035. CU and Learfield have had a partnership for more than a quarter century. #cubuffs
Learfield and Colorado have re-upped for a 10-year renewal, @SBJ has learned. Both sides have been working on the deal for around 18 months, but obviously a huge influx of interest/value in the Colorado brand since Deion Sanders’ hiring. Story: https://t.co/H5uUye3K4W https://t.co/uFC7uOiFNZ
Learfield and Colorado have agreed to a 10-year extension that will run through 2035 🤝 Read more from @bportnoy15 ⬇️ https://t.co/p4wGROdcnT
Keshet International and France’s Satisfaction Group have signed a multi-territory deal to form a creative alliance in the non-scripted formats space. https://t.co/kLxb59xAJu