Japanese toilet maker Toto is targeting the U.S. market to capitalize on the increasing demand for bidets, driven by the COVID-19 toilet paper shortage. Toto aims to double its U.S. sales of Washlet bidet seats and toilets by fiscal 2026, amidst a property slump in China. The move comes as bidets gain popularity in America, with Toto being a leading global brand in bidet sales.
Bidets, long popular in Asia, are gaining traction in America. Delving into this growing trend, we explore options from Toto, the leading global brand in bidet sales. https://t.co/0wdobNwRSs https://t.co/dvIxjPv3uB
Dude Wipesβ potty-mouthed founders have already grabbed 1% of the $11 billion U.S. toilet paper market. Now the Mark Cuban-backed startup is aiming to swipe up to 10%. https://t.co/RdNvmXnEi2 https://t.co/zms1N2e2m2
Japanese toilet maker Toto aims to double U.S. sales of its Washlet bidet seats and toilets by volume by fiscal 2026, as the continued property slump saps demand in China. https://t.co/KuekZXyJpw
Toto's push into the U.S. comes amid a growing interest in bidets there, initially sparked by a shortage of toilet paper during the early days of COVID-19. https://t.co/lFzqyFijzA
Toilet maker Toto hoping to capitalize on growing bidet demand in the US https://t.co/YFJQKr6XMq
Toilet maker Toto sets sights on U.S. amid China slump https://t.co/cQ5zBsMcql
Bidet maker Toto sets sights on U.S. amid China slump https://t.co/jI5lxs2cFu