Chinese liquor makers are reformulating baijiu to attract a broader clientele, including cocktail drinkers in New York, Los Angeles, and London, amid slowing sales in China. The aim is to introduce Westerners to baijiu and potentially compete with other spirits.
Chinese liquor makers endeavour to give Westerners a taste for baijiu - Reuters https://t.co/kZEF9ycLvG
Over time, Shede believes Westerners will come to enjoy baijiu, and it could steal market share from other spirits. https://t.co/V7TPrJeHp5
Chinese liquor makers endeavour to give Westerners a taste for baijiu https://t.co/WbluMr2Zq0 https://t.co/cBNPYxaxNL
Makers of the Chinese liquor baijiu are reformulating the fiery grain liquid to appeal to a wider client base, including cocktail drinkers in New York, Los Angeles and London, as sales at home slow https://t.co/GClncq5Qiw
Makers of the Chinese liquor baijiu are reformulating the fiery grain liquid to appeal to a wider client base, including cocktail drinkers in New York, Los Angeles and London, as sales at home slow. More here: https://t.co/DckRnuPL1V
🔵 CHINESE LIQUOR MAKERS ENDEAVOUR TO GIVE WESTERNERS A TASTE FOR BAIJIU Makers of the Chinese liquor baijiu are reformulating the fiery grain liquid to appeal to a wider client base, including cocktail drinkers in New York, Los Angeles and London, as sales at home slow. Full… https://t.co/D5DUEWkGCH