Adobe has made significant announcements at the Adobe Summit 2024, introducing new AI tools and apps for marketers. The company aims to enhance customer experience with GenAI Experience Cloud and collaborate with Microsoft for marketing copilot. Adobe's acquisition of Affinity by Serif is expected to boost its competitiveness against Adobe's creative tools. The new AI Assistant from Adobe is set to revolutionize the way PDFs communicate, raising questions about content marketers' readiness for this transformation.
.@Adobe Summit highlights personalization at scale with generative AI https://t.co/wo5AOjkgtP @SiliconANGLE @dvellante @AndyThurai
.@Keith_Kirkpat, Research Director with The Futurum Group, covers the announcement of the gen AI-infused @Adobe GenStudio and discusses how it fits with Adobe’s push to create a seamless content creation, management, and distribution platform. https://t.co/4OzH8XV4hl #Adobe https://t.co/NzpWvX3dit
MyPOV: @Adobe Summit 2024: 5 Top Takeaways fr the Digital Exp Conf (So Far!) https://t.co/yM1kMyANhh @CXToday “AI is going across these solutions into app layers to deliver new resources, assistance, & powers specific to improving our productivity” - @lizkmiller #adobesummit
MyPOv: @Adobe Summit: GenAI Experience Cloud, customer Firefly models, marketing copilot with Microsoft https://t.co/ZvOrMV5dyg @ldignan brings you real time updates, highlights and key takeaways from #AdobeSummit this week. Follow along! @constellationr #adobesummit
MyPoV: @Adobe intros new GenAI tools and apps for marketers https://t.co/p4p503ux9d @TechTarget Esther Ajao "Adobe has taken a really smart path that's intentionally built for business use,” - @lizkmiller @constellationr #adobesummit
MyPOV: With @affinitybyserif acquisition, @Canva should be able to compete better w @Adobe’s creative tools https://t.co/7Qqobo8xDc @TechCrunch @Ron_Miller ”Their basic offering wasn’t as robust as Adobe Express. Affinity has a really easy-to-use photo” - @rwang0 @constellationr
MyPOv: What if a Trillion PDFs Could Talk? https://t.co/qPMYGY6ELK With @Adobe’s new AI Assistant, PDFs could be saying a lot more than we ever intended them to say. Are we as content marketers ready for this new convo? – NEW post by @lizkmiller @constellarionr #adobesummit
MyPOV: What if a Trillion PDFs Could Talk? https://t.co/qPMYGY6ELK With @Adobe’s new AI Assistant, PDFs could be saying a lot more than we ever intended them to say. Are we as content marketers ready for this new conversation? – NEW blog post by @lizkmiller @constellarionr
Adobe's GenStudio tool is designed to give marketers a boost by creating content with generative AI. @BenLucasSherry https://t.co/gL6navfeQP
.@CTOAdvisor, Global Advisor at The Futurum Group, was a guest on the On Cloud #Podcast to discuss successfully implementing Generative AI. Listen now: https://t.co/ZxbtK7kSR5 #GenerativeAI #OnCloud #TheFuturumGroup https://t.co/exj9VsnJJp