Starbucks is strategically arranging its stores to encourage more spending and improve the experience for both customers and baristas. The coffee chain's stores are designed as 'third places' where people spend more time and interact with others, unlike typical cafes such as Dunkin'. This environment has been linked to a significant increase in local startup creation, with neighborhoods seeing a 5-11.8% rise in startups over seven years after a Starbucks opens. The company's efforts to enhance store layouts and customer experience are part of broader plans to boost business performance.
Inside Starbucks' plans to improve stores for customers and baristas https://t.co/sdYb5xzMnr
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On the Starbucks business acceleration effect https://t.co/IEDlVdownd
Starbucks' are "third places" where people spend a lot more time and meet others, moreso than a typical cafe like Dunkin'. Introducing a Starbucks into a neighborhood with no cafes increases startups created over the next 7yrs by 5—11.8%! https://t.co/j5WIiyFpef
Starbucks arranges its stores to encourage more spending https://t.co/uKtUbAiFbV