Piper Sandler's annual teen survey reveals that teen self-reported spending decreased by 6% year-over-year to $2,263. Nike, despite remaining the top brand, lost market share in all categories. Beauty spending surged, with fragrance leading the growth. Crocs stock declined as teens favored the brand less.
Nike remains No. 1 brand for teens- Piper Sandler survey https://t.co/q5OP5DJvpI
Top 10 key takeaways from Piper Sandler's spring 2024 teen survey https://t.co/WNQi0q5mPz https://t.co/dRfkBJNsk4
Crocs $CROX stock drops as Piper Sandler's survey shows brand is losing favor with teens https://t.co/CMc85MYYHt https://t.co/nCkpzmgiPR
"Sell, sell, sell Nike." After the results from the Piper Sandler annual teen survey showed Nike lost shares in every category, @jimcramer is out on Nike, despite it still being ranked #1. $NKE https://t.co/oS12AIyuKF
Key Gen Z spending insights (2024) from Piper Sandler's 100+ page survey of 6000+ US Teens: Spending Dip: - Teen spending is down, with footwear and accessories taking the biggest hit Beauty Booming: - Beauty spending is at an all-time high, with fragrance leading the surge… https://t.co/fDnNBBhy2l
Some takeaways from Piper’s 113-page, annual teen survey: * Teen “self-reported” spending was down -6% Y/Y to $2,263 * Nike remains No. 1, but for the first time in several years, lost share in every category * Although TikTok is still teens No. 1 favorite app, Instagram took… https://t.co/D8L4UEAnCp