McDonald's has lost the EU trademark for using the term 'Big Mac' in relation to chicken sandwiches after a top EU court ruled in favor of Irish rival Supermac's. The court found that McDonald's had failed to properly use the trademark on poultry products in recent years.
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McDonald's does not have the exclusive right to the term 'Big Mac' for poultry products in Europe after five straight years of not using it, the region's second top court said, handing a partial win in a long-running trademark dispute to rival Supermac's https://t.co/QWVOCxMIJW https://t.co/spEplZOM8j
McDonald’s lost its rights to use the trademark ‘Big Mac’ in the EU, according to official court rulings https://t.co/yqgnFzhpMZ
McDonald’s lost its rights to use the trademark ‘Big Mac’, according to official court rulings https://t.co/I92OZhDdzj
McDonald’s loses Big Mac trademark fight in Europe https://t.co/hcUn13c3cM
A rare case of a big global chain on the losing end of a trademark battle. https://t.co/kwzW891YhC
🇺🇸 McDonald's loses "Big Mac" trademark as EU court sides with Irish rival Supermac's https://t.co/8s0TWX6EwW
ICYMI. McDonald’s Loses 'Big Mac' Trademark Case in EU Dispute Over Chicken Burgers https://t.co/Iav0WbRhR1
David beats Goliath! McDonald's lost its "Big Mac" trademark for chicken sandwiches after an EU court ruled they can't own it due to lack of use. Supermac's founder calls it a "victory for small businesses." https://t.co/xJELdmuCD2
McDonald’s loses the right to call its chicken burgers "Big Macs" in Europe—a win for its Irish competitor and the "respect of poultry products." https://t.co/t4PWNpW16z
A European Union court on Wednesday stripped McDonald's of its right to use the "Big Mac" trademark on chicken sandwiches in the bloc, ruling that the fast food giant had failed to put the sign to proper use on poultry products in recent years. https://t.co/V9nbqiXqUG
A top European Union court ruled in favor of Galway-based Supermac's in a long-running legal battle. https://t.co/4eNGJmZqve
🇮🇪 McDonald's loses 'Big Mac' trademark battle with Irish fast food chain Supermac's https://t.co/BIIw166bLd
🇮🇪 Big Mac v Supermac’s: McDonald’s loses EU trademark fight https://t.co/1FYp5wdQdq
Big Mac v Supermac’s: McDonald’s loses EU trademark fight https://t.co/fhueK2w90p
WATCH: McDonald's does not have the right to use the term 'Big Mac' for poultry products in Europe, the region's second top court said in a partial win for Irish rival Supermac's in a long-running trademark dispute https://t.co/V33L7iIsQr https://t.co/jfyI55WFzc
McDonald’s loses Big Mac trademark battle over chicken burgers https://t.co/JJ1jBSIQIS https://t.co/Agn4utTs7B
Big Mac battle: McDonald's loses burger trademark for EU in battle with Irish rival https://t.co/j19eiJaTLI
Chicken Big Macs from McDonald’s are no more after Europe’s second top court ruled that the US fast-food chain does not have the right to use the term 'Big Mac' for poultry products in the region https://t.co/75VVIUI8fG https://t.co/nn64fwMvhI
McDonald's just lost its chicken Big Mac trademark following a European court ruling https://t.co/FryccOelfu
McDonald's lost a trademark dispute over the Big Mac name to Irish fast-food rival Supermac's, as a top EU court ruled in Supermac's favor on Wednesday. https://t.co/sPBUPWlFAc
WATCH: Chicken Big Macs from McDonald’s are no more after Europe’s second top court ruled that the US fast-food chain does not have the right to use the term 'Big Mac' for poultry products in the region https://t.co/V33L7iHV0T https://t.co/UVmhYSxHtY
McDonald’s has lost a legal battle over exclusive use of the term “Big Mac” for chicken products in Europe @sallyguyoncourt reports https://t.co/4lakHqAH0l
McDonald's has lost the EU trademark for use of the term "Big Mac" in relation to chicken sandwiches. 🔗 Read more https://t.co/7Qk662eF1Z
Not sure how MCD could have claimed a fastfood chain named Supermac infringed on its Big Mac name ..nonetheless...the little guy won in this case https://t.co/g4Nrc4MqVK
Big Mac battle: McDonald's loses European Union trademark fight with Irish rival Supermac's https://t.co/MQdVPWHHL8
McDonald's Loses 'Big Mac' Trademark Case in EU Dispute Over Chicken Burgers https://t.co/a5zSSq28Kc