Manchester United has unveiled its new home kit for the 2024-25 season, featuring a unique design inspired by the Busby Babes. The kit also marks the debut of Qualcomm Inc.'s Snapdragon brand as the new front-of-shirt sponsor. The three-year, $225 million deal, valued at $75 million per year, includes no penalties if Manchester United fails to qualify for the UEFA Champions League and allows the option to extend for two more years. Snapdragon will also feature a charity on the front of the jersey once per season. The announcement was accompanied by a launch video ad featuring club legend Eric Cantona.
Qualcomm is the new Man Utd sponsor, and the launch video ad with Eric Cantona is rather great https://t.co/dt6NUPHa3q
Today, @ManUtd unveiled its new home kit featuring the @Snapdragon brand and iconic fireball front and center. This marks a significant milestone in our push to get more people to understand that #Snapdragon powers their favorite devices. https://t.co/FvOIzPBi3T
It’s official: @Snapdragon is @ManUtd’s new front-of-shirt sponsor. And there’s no better person to show off the new kit than club legend Eric Cantona! #TeamQualcomm #UnitedBySnapdragon https://t.co/X4GLfwjlLV
.@Snapdragon is officially front of shirt https://t.co/n2ocMikzDl
We have the new Manchester United kit - with Snapdragon front-of-shirt - in today's @technology Like, we physically have two shirts. And someone is going to wear one. And it wont be me. $QCOM $MANU https://t.co/M3pg1GiAmU
I love watching football. In Europe last month, I watched as much of #EURO2024 as possible. So I saw many BYD, AliExpress (Alibaba) and AliPay ads. And I still see them now I'm back in the US. China tech sees a big opp there. My @technology daily 👇📰 https://t.co/1Dd8IgLXUO
NEW: Leading exec from Manchester United’s front of shirt sponsor Snapdragon ($75m per year) says it’s make a “lot of sense” for Premier League to explore one-off competitive games in US. “I think it’s amazing. It’s just about expansion of audience.” https://t.co/yNQ1JeiNWy
NEW: Inside Manchester United’s $75m per year deal with Snapdragon. 💰 No reduction outside of Champions League 🖊️ 3 year deal but SD can extend plus two ⚽️ SD want MU women team to tour US 🥰 Snapdragon to put charity on front of jersey once per season https://t.co/40rt1ba3kS
Qualcomm Inc. has become the new front-of-shirt sponsor for Manchester United Football Club — an attempt to boost awareness of its Snapdragon brand among consumers amid a broader push into personal computing https://t.co/lD3AA4Pk9X
It's not just what's on the back of the shirt that counts, it's what's on the front. 👊 We’re proud to elevate our partnership with @ManUtd — stay tuned for more. #MUFC #UnitedBySnapdragon #ShotOnSnapdragon https://t.co/jalRNgJqWN
Inside Manchester United's three-year, $225m front-of-shirt deal with Snapdragon: 🔺 No penalty if #MUFC don't qualify for #UCL 🔺 Brand has option to extend for 2 more years 🔺 Charity can feature once per season 🔺 Will Old Trafford naming rights follow? 📝 @AdamCrafton_
This beautiful game is more than just numbers ⚽️ Welcome on board, @Snapdragon 🤝 #UnitedBySnapdragon || #ShotOnSnapdragon https://t.co/fP7fz3RsuT
Manchester United drop their home kit for the new season 🔴 https://t.co/SArNS5pKvS
Man Utd reveal new 2024/25 home kit with nod to the future as three stars recreate iconic picture https://t.co/8v0J0fqy1i
Man Utd have unveiled their new 24/25 home kit 🆕👕 And it's gone down a storm with fans online...🔥🔥 https://t.co/IjPPJc4Grs https://t.co/QQ0Yza1eu4
Man Utd and adidas take the wraps off the Red Devils' 2024/25 home kit, featuring nods to the reflective jerseys the Busby Babes experimented with and a new front-of-shirt sponsor 🔴
Manchester United unveil 2024-25 home kit with unique Busby Babes concept https://t.co/gHo2cO918R
🌟 'Local hero' like Christian Pulisic 🎮 Attracting the 'fickle' young fan 🏈 Lessons from NFL 💻 Value of streaming ✈️ Taking matches abroad How European soccer clubs are trying to woo U.S. fans. 📝 @AdamCrafton_
"Some think it's the number on the back of a player's shirt that matters..." 🤔 ⏳ @Snapdragon #MUFC