Prime Video's decision to force viewers to watch ads has sparked controversy. A survey shows 2 in 3 viewers would opt for ads to save money on streaming. The $8/month subscription for an ad-free experience has drawn criticism for its pricing. Hulu offers a $8/month plan with ads and a $18/month plan without ads, prompting questions about the revenue generated from ads.
current Hulu prices: $8 a month with ads. or $18 a month without ads. they'd rather make me watch ads than take a free $10 a month. so how much do they make from the ads I watch?
2 In 3 Viewers Would Opt For Ads To Save Money On Streaming https://t.co/2WL6KRIGTv
The margins on this off-network BNPL product must be awful. No take rate from the merchant and it gets paid for by a modest $8/month subscription from the consumer. It's one way to juice GMV. https://t.co/efdSQj9ZhU
Want to Stream Without Ads? That’ll Cost You https://t.co/h3f1DCxHIh
Oh my god. This is real. I can't believe this app is $8/mo https://t.co/d6CNYy6K9g
"2 in 3 Viewers Would Opt for Ads to Save Money on Streaming" https://t.co/mZ175beXFB https://t.co/QgOUgfWI5d
Even Netflix thinks Prime Video is making a mistake by forcing people to watch ads https://t.co/X5sVQIDuJN