Direct Line ($DLG) shareholders are cautioned about Ageas's ($AGS) bid, which is over 10 times 2025 earnings. Ageas's poor performance due to guaranteed life contracts raises concerns. Direct Line faces pressure to develop a better plan to fend off Ageas's bid in the UK car insurance market. The competition involves winning over multiple sets of investors.
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An unwanted bidder is trying to take a bite out out of the lucrative UK car insurance market. But it has more than one set of investors to win over, says @hughes_chris https://t.co/k7hfVb7tpY via @opinion
An unwanted bidder is trying to take a bite out out of the lucrative UK car insurance market. But it has more than one set of investors to win over, says @hughes_chris https://t.co/gmFLQ7y2JQ
Direct Line needs a better plan to see off Ageas https://t.co/NVjOfqhCJb | opinion
FT's Lex: "Direct Line $DLG shareholders should be wary given Ageas’s $AGS poor performance in recent years thanks to its overexposure to unfashionable guaranteed life contracts ... Its bid for Direct Line is pitched at over 10 times 2025 earnings" https://t.co/kTbfoNstL5