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An ad firm called Captiv8, which was involved in Bud Light's partnership with Dylan Mulvaney, has fired several top executives and laid off over 30 employees. This comes after the Bud Light promotion with Mulvaney received backlash. Captiv8 was identified by the New York Post as the third-party marketing firm responsible for the partnership. The layoffs are seen as another consequence of Bud Light's move towards a more socially conscious approach.
LOL. The ad agency that was behind the Bud Light promotion with Dylan Mulvaney just fired their top executives and over 30 employees. WINNING!
An ad firm tied to Bud Light’s disastrous partnership with Dylan Mulvaney has axed multiple top employees. Captiv8 was identified by the New York Post as the third party marketing firm responsible for teaming the two sides up, and it’s now dished out massive layoffs. The… https://t.co/tRSZ3lzx6d https://t.co/JdNakgsudD
The ad company responsible for the Bud Light/Dylan Mulvaney disaster has laid off several top executives. The hits just keep coming in the aftermath of Bud Light going woke. https://t.co/NqOIVuMjaX
Ad firm tied to Bud Light’s Dylan Mulvaney fiasco fires top execs in shakeup https://t.co/jt1Q5nagqb https://t.co/m816qguNHX
Garth Brooks takes next step in woke war over Bud Light https://t.co/ryqQedlysD