Channel 10 has announced the cancellation of two of its prime time shows, The Masked Singer and The Bachelor, as the network faces significant challenges with declining ratings and viewership. Industry experts have expressed concerns about the future of the network, describing it as being in a 'death spiral' and speculating that it may not survive the decade. This comes amid a broader downturn for Australian media, with reports indicating at least a 35% annual drop in pageviews for the 2024/2025 financial year.
Troubled Channel 10 makes announcement after The Bachelor and The Masked Singer was axed https://t.co/A0woFIwUVn
Network 10 said to be in a 'death spiral' with industry experts claiming it may not survive the decade as Australia's third commercial broadcaster https://t.co/IUt32cGGEK
Network 10 has confirmed it will cancel two prime time shows after stars from each program revealed there was no production schedule for 2024. https://t.co/KlCm39bYqI
at least a 35% annual pageview drop for Australian media in the 24/25 financial year https://t.co/D7tgIvJlTg
#BREAKING 🚨 Channel 10 axes The Masked Singer and The Bachelor franchise | #6NewsAU
#BREAKING: The Masked Singer looks set to be axed from Channel Ten as the network battles dwindling ratings. https://t.co/0NcEOxgnzR