YouTube is introducing a new feature called 'Test & Compare' or A/B Testing for Thumbnails, which will be available to all creators with Advanced Features enabled. This feature, which has been highly requested by creators, allows multiple thumbnails to be uploaded and tested to determine the most effective one based on user watchtime, rather than click-through rate (CTR). The rollout of this feature will occur over the coming weeks. Lauren has your details.
YouTube will finally let creators test multiple thumbnails at once https://t.co/N5r2jGkPGI
YouTube is rolling out "Test & Compare" aka A/B Testing for Thumbnails to ALL creators. This has been the #1 feature request for creators for as long as I can remember. Multiple thumbnails can be uploaded and YouTube will dictate the winner based on user watchtime (not CTR!) https://t.co/zQj1G2TP5N
Eugh this thumbnail 😭🔥🔥 https://t.co/GxQwRXBxqr
Yes! It’s true! Thumbnail Test & Compare (A/B Testing) is rolling out over the coming weeks to all creators with Advanced Features enabled! 🎉 Lauren has your details! https://t.co/hM6LKT82md
What!!!! Youtube gonna let me TEST my Thumbnails!!! 🥹 https://t.co/TQ4XBg63DM
The quest for a good YouTube thumbnail 🤣 https://t.co/k4EZeLq755