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Samsung and Oppo have announced partnerships with Hasselblad and Gauss AI, respectively, to integrate advanced AI-powered features into their upcoming smartphones. Samsung's Galaxy AI aims to offer real-time translation and generative AI capabilities, while Oppo and Hasselblad's collaboration promises innovative camera tricks for the OnePlus 12, Find X7, and Reno 11. The AI arms race in the smartphone industry is intensifying, with Samsung and Oppo positioning themselves to compete with Google Pixel 8 and iPhone 16's AI smarts.