Apple's Vision Pro headset is expected to ship and sell roughly 600k units for 2024, up from the prior estimate of 460k, following a strong pre-order weekend. The launch date for Vision Pro is next Friday. Despite promising pre-orders, the success of Vision Pro remains uncertain. The headset has already made a significant amount of money for Apple despite its price and lack of compelling apps. Pre-orders are being delayed upwards of a month from the expected date. Apple has released a new ad for the Vision Pro, showcasing the ways the headset incorporates spatial computing. The company is anticipated to launch its XR headset, and an event for Vision Pro is scheduled for next Thursday. The potential success of Vision Pro as a platform is being discussed.
What will Apple need to do in order to ensure its Vision Pro V.R. headset becomes an actual platform, not just expensive coffee table art? @loudmouthjulia breaks it down. https://t.co/yrYGT6sMH3
Apple Vision Pro says 'Hello' in new ad spot https://t.co/L48ODB4yQm #Apple
Apple has released a new ad for the Apple Vision Pro on its official YouTube channel, showing the various ways that the headset can incorporate spatial computing into the wearer’s environment. By @MalcolmOwen https://t.co/JIivlEOMUy
Apple Says 'Hello' to Vision Pro in New Ad as Headset Nears Launch https://t.co/cpUB5alrkg https://t.co/pap4tHkLTo
Apple has just shared a new ad called "Hello Apple Vision Pro" https://t.co/sYw1taWyka
Apple Vision Pro ships to customers next week
Apple Vision Pro is already a win for Apple & consumers https://t.co/4pNvn6EjER #Apple
Can’t wait to see Apple try to convince devs to build for the vision pro 😳 https://t.co/deHp1UqdOC
Apple Vision Pro preorders are being delayed upwards of a month from the expected date — check your iPhone for an ‘update’ to your order https://t.co/5c4zhHxrBk
Apple Vision Pro: Release date, price, hands-on, features, accessories, and more https://t.co/G0DaklSJBd
Join us now as we talk #VisionPro ... the latest #Apple hardware rumors ... big EU changes coming to iPhone and App Store ... and even the #AppleCar .... live now! https://t.co/3VU1Wg1X0R
Apple Vision Pro has already made Apple a ton of money despite its price and lack of compelling apps https://t.co/mbGTNbzNDv
The Vision Pro arrives next week. Now we wait for the one people will actually buy. https://t.co/RjYbqlH4rI
🍎 Anticipating Apple's #XR headset launch? Join our #VisionPro event next Thursday for a hands-on #visionOS experience, insights from a seasoned expert, and explore the potential of #SpatialComputing. Register here: https://t.co/9ePROhuaK9 https://t.co/us5U23MKcl
Despite the promising pre-orders, the Apple Vision Pro remains a nascent product about whose success we can only speculate https://t.co/vIRUTY7rDL
Apple Vision Pro arrives in the U.S. on February 2 (omg can't wait). If you're making an app, game, or experience for visionOS, don't forget to apply for our free developer labs and come test your app on device! It's been rad to meet so many of you. https://t.co/B9nNZxFOBS
The machine that makes the Apple Vision Pro. https://t.co/mPHvy9yERg
We now expect Apple to ship and sell roughly 600k Vision Pro headsets for 2024 vs. our prior estimate of 460k after a strong pre-order wknd given the demand trajectory and number of apps on the new form factor look robust and growing. Launch date for Vision Pro is next Friday🍎🔥