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A recent survey conducted by Piper Sandler reveals that Apple's iPhone remains the top smartphone choice for teenagers in the United States. The survey included 9,193 teenagers with an average age of 15.7 years old. The results showed that 87% of US teenagers owned an iPhone, and 88% said they intended to buy another iPhone in the future. This dominance by Apple is expected to have long-term benefits for the company. In addition, the survey found that YouTube has surpassed Netflix as the top video source for teens, with 29.1% of their daily video consumption time spent on YouTube compared to 28.7% on Netflix. The survey also highlighted the increasing adoption of VR devices and the high level of beauty cosmetics purchases among young people. Overall, the survey provides insights into the preferences and behaviors of Gen Z, emphasizing the importance of this demographic for businesses.
Teens' Friendship Ended With Netflix, Now YouTube Is Their Best Friend https://t.co/obFKZ38e6J https://t.co/cOd2qruNWw
YouTube passes Netflix as top video source for teens https://t.co/KtNFTvyXeE
A new survey from @Piper_Sandler shows just how much Gen Z loves Apple: ā¢ 87% own iPhones ā¢ 88% say their next phone will be an iPhone ā¢ Top watch brand for teens from wealthy households ā¢ 42% use Apple Pay compared to 27% using Cash App
YouTube's ability to serve ever more focused high-value niches is unrivaled. It's Darwinian ecosystem keeps surfacing new and unexpected creativity. $GOOGL YouTube passes Netflix as top video source for teens https://t.co/zWSYWFCPc8
Teenagers in the United States say they watch more video on YouTube than Netflix, according to a new survey from investment bank Piper Sandler. https://t.co/RcUcTm7ezf
Piper Sandler survey of 9,000+ US teens: 29.1% of their daily video consumption time is on YouTube, beating Netflix for the first time at 28.7%, and ~7% on Hulu (@kifleswing / CNBC) https://t.co/Iq2n95tSAc š« Subscribe: https://t.co/OyWeKSRpIM https://t.co/guPGLFa6zF
Cramer breaks down Piper Sandler's teen survey, says the demographic is 'fickle' but essential https://t.co/kC0ZUxbeMQ
YouTube passes Netflix as top video source for teens https://t.co/HRegy8xoDs
YouTube passes Netflix as top video source for teens https://t.co/xeKPvSdIPl
According to the latest teen-focused survey from Piper Sandler, young people are adopting VR devices and buying beauty cosmetics at the highest level since 2019. https://t.co/Gbl24CejC0
Apple makes more selling the iOS default to Google than it does selling Mac devices. https://t.co/HB78XP2zqM
Teens love Apple products ā except for this one, according to a new survey š¶ https://t.co/IovTDjEwwB
Piper Sandler unveils its 46th Teens Survey. š« 9K US teens surveyed š° Spending drops 1% Y/Y Insights: š¤³ TikTok dominates š± 87% own an iPhone š NIKE stays #1 in clothing šæ Netlfix & YouTube far ahead š Chick-fil-A tops restaurants š e.l.f. Beauty leads cosmetic brands https://t.co/tgrzTG53R0
Android phones are nowhere near as cool as iPhones in the age group that matters most https://t.co/Oyb05MHdfb
The share of U.S. teens who own iPhones is at near record levels, according to a survey by Piper Sandler. https://t.co/IUdY0i9FyL
According to the latest teen-focused survey from Piper Sandler, young people are adopting VR devices and buying beauty cosmetics at the highest level since 2019. https://t.co/0qiocgY1vI
Apple has a stunning stranglehold over Gen Z ā and it'll pay off for decades to come https://t.co/jHZ3RPs3RV
For the survey, Piper Sandler included 9,193 teenagers across the US, aged 15.7 years old. The results are as follows: 87% of US teenagers owned an iPhone, and 88% said they intended to buy another in the future. https://t.co/p8iLGyv3pg
iPhone remains the top smartphone for teenagers, says Piper Sandler https://t.co/JOTbqu4zWT #Apple
Helpful teen survey data from my friends at Piper Sandler. Hollywood and Netflix are in a tight spot, says Deepwater Asset Management's Gene Munster @CNBC https://t.co/NQxSGsBjvJ