Apple's revamped CarPlay system, introduced in late 2021 as a direct competitor to Android Automotive, represents the company's renewed effort to secure a foothold in the automotive industry after discontinuing its own car project. According to Bloomberg's Mark Gurman, the next-generation CarPlay is now Apple's primary strategy in the automotive market, focusing on integration with automakers and aiming to transform CarPlay into a profitable venture. Amidst this strategic pivot, Apple is also planning to launch 20M-25M units of its entry and mid-tier AirPods this fall, highlighting its ongoing efforts to diversify its product lineup and revenue streams.
Next-gen CarPlay battles Android Automotive for carmakers, drivers https://t.co/rcizRZhWrD #Apple
$AAPL | 'Clock Is Ticking' For Apple As It Faces Obliteration In Auto Market, Says @markgurman: Here's How Cupertino Can Turn CarPlay Into A Moneymaker When the company decided to revamp Carplay in late 2021, it proceeded with the intent of taking on Android Auto, says Gurman.… https://t.co/UuJcuPPhtr
A look at issues and monetization options for Apple CarPlay; sources: Apple plans to produce 20M-25M units of the entry and mid-tier AirPods launching this fall (@markgurman / Bloomberg) https://t.co/p2NVWca5zU 📫 Subscribe: https://t.co/OyWeKSRpIM https://t.co/s5qt1fdZi0
Following the demise of Apple's own automotive project, the company's attention has turned to the next-generation CarPlay and its relationship with automakers. https://t.co/EO4dGcpbtK
Power On: The new CarPlay was designed to fend off Android in cars. Now it’s Apple’s only hope in the automotive market. https://t.co/ZsTMiodO8T
Apple’s new CarPlay is now the company’s last hope to crack the automotive industry, @markgurman writes in this week’s Power On https://t.co/iGPMIu47PK