Apple has decided to abandon its plans for an Apple Car program, redirecting resources to AI projects. The stock has slumped instead of gaining, with reports detailing the decade-long development and failed prototypes of the Apple Car.
Executive Indecision Ultimately Killed the Apple Car Project #applenews https://t.co/02jQYLtIFz https://t.co/EfxaZT81S2
The big news from Wednesday you might have missed: M2 vs. M3 MacBook Air: Which laptop is right for you? https://t.co/q4HsTiqeWQ How to use the built-in Translate app on iPhone https://t.co/fQBPiNeGkt How indecision and hubris killed the Apple car https://t.co/UEZtAIXI7t
How Apple Sank About $1 Billion a Year Into a Car It Never Built https://t.co/BqgrG2QTye
$AAPL | Apple Poured $1B A Year Into Car Project Concocted By Steve Jobs For A Decade Before Realizing It 'Needed To Be Put Out Of Its Misery,' Report Reveals Jobs apparently considered buying General Motors in the aftermath of the 2008 financial crisis. Internal disagreements… https://t.co/DN4mMr0TH2
An Apple Car prototype looked an awful lot like a classic VW bus https://t.co/5r5chD3uV2
ICYMI: How indecision and hubris killed the Apple car https://t.co/jQTLhIjphX by Lewis Wallace
Apple sat at a crossroads of indecision that led to Project Titan's slow death https://t.co/xWoMIZE4Lf #Apple
According to Mark Gurman, #Apple made a prototype Apple Car in 2020 that looked like a “white minivan with rounded sides”, with an all glass roof and seating like that of a private plane. The windows could adjust their own tint and the car had level 5 autonomy. https://t.co/ti53fZbiP3
Apple's car prototype was internally called the 'Bread Loaf' because of its shape: Bloomberg https://t.co/a35mGbACFU
A new report takes a deep dive into the failed #Apple Car project, revealing that a 2020 prototype resembled a bread loaf. https://t.co/C5g9LL6On1
How indecision and hubris killed the Apple car https://t.co/jQTLhIjphX by Lewis Wallace
A deep dive into Apple's failed EV project: management's indecision, various prototypes, partnership talks with Mercedes-Benz, Tesla, McLaren, and others, more (Bloomberg) https://t.co/OgLwFP2wnZ 📫 Subscribe: https://t.co/OyWeKSRpIM https://t.co/UPdwAWamqo
A detailed report on Apple's decade of Apple Car development reveals five ditched concepts, hubris, and executive failings. #Apple #AppleCar By @hillitech https://t.co/4qmv5BpYN7
Apple worked on at least 5 different car designs, including a 2020 prototype that looked like a Canoo EV, with sliding doors, Boeing-like auto-tinting windows, private jet-like seating, a giant TV, and whitewall tires. Tim Cook fell in love with it. https://t.co/Xyqb91EiHn
Apple Car's Decade-Long Development and 'Failure' Detailed in New Report https://t.co/D30mfIahXH https://t.co/LSjKR53pBJ
Apple $AAPL was spending ~$1 Billion each year on its Apple Car program before scrapping the car last month - Bloomberg https://t.co/XCymbNyWxi
🗞️ @Apple has decided to abandon its plans to enter the automotive industry, redirecting its resources towards other priorities, notably Generative AI. Short-term reasons for this shift include the challenges posed by competitors in the EV market. https://t.co/LBTWRSbcte https://t.co/t7MdFQupjN
Apple move to shutter its electric car efforts and divert those resources to AI projects might have emboldened traders a year ago. Instead, the stock’s slump has only deepened. https://t.co/W3xUkBueCH
Random writer: "An Apple car was always going to be a long shot, but its demise is really just a more grandiose version of Apple’s recent inability to ship hardware beyond its core products." Meanwhile, back in the real world: Apple just launched Apple Vision Pro.
Apple’s decision to kill its car program is part of a bigger story — one that’s about artificial intelligence, writes technology columnist John Herrman. https://t.co/o0ZsZU5fDK