The WNBA has reported significant growth in both attendance and television ratings in the first month of the season. Attendance has increased by 156% compared to last year, with approximately 400,000 fans attending games, filling arenas to 94% capacity. More than half of all WNBA games this year have been sellouts. Television viewership has nearly tripled, averaging 1.32 million viewers per game. This surge in popularity is attributed to the addition of prominent rookies such as Caitlin Clark, Angel Reese, and Cameron Brink. The league also highlighted a more diverse audience, with increases in Hispanic and Black viewership. The WNBA has achieved all-time highs in League Pass subscriptions and merchandise sales. The first month drew the highest attendance since 1998, with the largest attendance in 26 years. A Fever-Mystics game set a new viewership record on ION, and nearly a million viewers watched a Liberty-Sun game on ABC.
The WNBA Released A Report Saying Attendance Is Up 156% Leaguewide, Viewership Is Up 3X On Average, And They're Already At All-Time Highs In League Pass Subscriptions And Merchandise Sales https://t.co/3VNGpT9ExE https://t.co/UCCd2XKTHk
The #WNBA announced yesterday that approximately 400,000 fans attended games in May 📈 According to @YahooSports, this is the largest attendance in 26 years. Read more ⬇️ https://t.co/xhH2souDJB
The WNBA Released A Report Saying Attendance Is Up 156% Leaguewide, Viewership Is Up 3X On Average, And They're Already At All-Time Highs In League Pass Subscriptions And Merchandise Sales https://t.co/2PrriQReiE https://t.co/DLaP4Eys7e
The first month of the WNBA season drew its highest attendance since 1998 and best television ratings in its history The figures are the latest evidence of popularity since it added prominent rookies including Caitlin Clark, Angel Reese and Cameron Brink https://t.co/1Wkz3XbckM
The Caitlin Clark effect rolls on: -- Fever-Mystics (matchup of bottom-dwelling teams) sets new viewership record on ION -- WNBA also seeing growth for non-Clark games, including nearly a million for Liberty-Sun on ABC Sunday https://t.co/MdLGkKoTuj
WNBA viewership has nearly TRIPLED this season with 1.32M people watching games on average 🙌 https://t.co/Lw7NLEMtxJ
WNBA TV ratings, attendance reach new heights through first month of season https://t.co/kk6DsmsPQ7 https://t.co/7XKFSuvsby
The WNBA announced it saw unprecedented attendance and TV ratings in its first month and was quick to promote that more "Hispanic and Black fans" are watching than ever before. They mentioned the "diverse audience" multiple times in the release. READ: https://t.co/fQHMyESIZ1
The WNBA has released a report saying... • Attendance is up 156% from last year, and more than half of all WNBA games this year have been sellouts. • About 400,000 fans have attended WNBA games this season, filling WNBA arenas to 94% capacity. • This year's televised games… https://t.co/cqIm1cdyLY