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The CW has acquired the rights to air WWE NXT starting in October 2024, marking the first time the program will be broadcast on network television. The deal is part of The CW's expansion into live sports and entertainment, joining ACC football/basketball, NASCAR, and LIV Golf. The five-year media rights deal for WWE NXT with The CW is estimated to be worth between $20 million and $25 million annually. The move has sparked discussions about the potential success of WWE NXT on The CW and the network's strategy to attract a younger audience.
On the one hand, I understand the "CW may bring younger more influential eyes" to NXT. But I'm still trying to figure out what the CW is doing in general. Like, ACC football and Inside the NFL are there now, too.
How can WWE make NXT's move to the CW a success? https://t.co/dLuo8hqvhT
WWE NXT’s move to The CW will be successful as long as they remain who they are https://t.co/JSvuFWrxek https://t.co/U4nFuaTKQC
WWE NXT has signed a five-year media rights deal with The CW worth between $20 million and $25 million annually. It marks the first time NXT will air on broadcast television in company history.
WWE NXT is the latest property to be added to the CW's growing portfolio. ⤵️ https://t.co/Z15f3Subum
WWE NXT is headed to the CW in 2024. The addition of WWE's developmental brand follows the CW's acquisition of ACC football, LIV Golf, and the NASCAR Xfinity Series. https://t.co/UApiJBFSyw https://t.co/VRi5Y81mXD
CW is now the new home WWE NXT, beginning next year. It’ll be the first time the program is aired on broadcast television. https://t.co/RYQ1KBRWfX
CW is now the new home WWE NXT, beginning next year. It’ll be the first time the program is aired on broadcast television. https://t.co/nAk1eUszA5
WWE to move NXT from USA Network to CW. The latest on the future of Raw: https://t.co/u0I7U4obti https://t.co/Tuz0x1somr
New: The CW will add WWE NXT to its programming in October 2024. The CW continues to move into live sports/entertainment. Joins with ACC football/basketball, NASCAR, Liv Golf.