Jack Gohlke, the Oakland guard, captured the spotlight during the NCAA Tournament with his remarkable performance, despite Oakland's departure from the competition. Gohlke's journey included making 3-point history, signing multiple Name, Image, and Likeness (NIL) deals, launching his own merchandise, and experiencing a dramatic increase in social media following, from 500 to over 60,000 Instagram followers. His efforts were recognized as he inked NIL deals with notable brands including Buffalo Wild Wings, TurboTax, and released his own merchandise. Gohlke's newfound fame and the manner in which he and his team managed their NCAA Tournament run have been a source of inspiration and discussion among fans and commentators alike. Notably, Gohlke had his two buddies set up an email to manage his NIL deals.
Jack Gohlke and Oakland were the story of the NCAA Tournament in the Round of 64. Helped deliver an epic upset, in front of 6M sets of eyeballs. Oakland asked for the game ball for Gohlke, who, you’ll recall, made 10 3’s. The @NCAA said nope. Unfuckingbelievable.
Stay 'golden,' Oakland. More than just a life-changing run for the players and school, the Golden Grizzlies' #NCAATournament changed our lives. https://t.co/0nCibmHykt
Jack Gohlke had his two buddies set up an email and they picked all his NIL deals https://t.co/gESYrXcHSQ
Jack Gohlke practically had NIL deals 10 seconds after he stepped off the court @jgohlke34 @pardonmytake https://t.co/MxZo4vrxMb
Pewaukee's Jack Gohlke talks about his March Madness fame, who helped with NIL deals and what's next https://t.co/BxXFnJ6eG4
Oakland guard Jack Gohlke has signed an NIL deal with Buffalo Wild Wings 🍗 https://t.co/6GZDLDzuJg
Jack Gohlke has become the latest March Madness star to ink an NIL deal with Buffalo Wild Wings. He’s also released his own merch, signed with TurboTax and gained 60K+ followers. https://t.co/4AAkyijTYI https://t.co/cPt4Q0AR7O
How Oakland’s Jack Gohlke is processing his NCAA Tournament star turn after OT loss ⤵️ https://t.co/t0CjafdOhM
Jack Gohlke and Oakland may not be heading to the Sweet 16. But the Golden Grizzlies' sharpshooter has achieved legendary status in March, writes @AkronJackson. So how did Gohlke process his new "cult hero" label? https://t.co/lIvSn599SQ https://t.co/uQOEfaCprS
Oakland coach Greg Kampe said an NCAA Tournament win could “change his players’ lives.” Jack Gohlke’s run is over, but he: • Made 3-pt history • Signed multiple NIL deals • Got to launch his own merch • Went from 500 IG followers to 50,000+ https://t.co/FIfFEkBlOZ
Jack Gohlke revealed his beautiful, sad message for his Oakland teammates after their heartbreaking March Madness loss https://t.co/N3meWOzvAw https://t.co/j3qTggoLzD