NASCAR has introduced a new feature for the 2024 season, allowing teams to equip their pit boxes with LED screens. Joe Gibbs Racing, in collaboration with ANC Experiences, debuted track-facing LED pit-box signage, with sponsors such as FedEx, Bass Pro Shops, and Interstate Batteries participating, as reported by Terry Lefton of SBJ. The initiative, facilitated by ANC's parent company's deal with Mavis Tires last year, offers teams the option to display static images during races and motion graphics when the track is inactive. This development has seen various teams, including Trackhouse Racing enhancing Daniel Suarez's pit and RFK during the Duels at Daytona, adopting different sizes and shapes of LED screens, with some opting for video montages. The introduction of video boards aims to enhance the pit stop experience for fans and sponsors alike.
Multiple teams have their new LED boards on the purchases playing video montages. RFK had some sponsor ones going too (not just @TeamTrackhouse). A look at some others along pit road. https://t.co/epDMklxX8g
A look at the new video boards teams are now allowed to have in their pit stalls. https://t.co/rsjk3TYpNo
Teams are now allowed to have video boards on their pit boxes. No flashing images during the race. https://t.co/Gggw2eeY6s
Some teams have opted to go with LED pit-box signage for 2024. Trackhouse even has its signs play a video package. https://t.co/EQUVNUrQzT
#NASCAR … Trackhouse Racing taking the LED screen experience to another level in Daniel Suarez’s pits and a special guest appearance at the end of this video … https://t.co/5D5AvYo4M7
#NASCAR … LED screens on pit boxes come in different sizes and shapes. Here’s a few before tonight’s qualifying races at Daytona https://t.co/04az78OK8G
#NASCAR permitting teams to have LED screens on pit boxes this season. Image must be static during the race. This is RFK pit box before tonight’s Duels at Daytona. Can have motion when no track activity. https://t.co/3q8hu0OEZW
Early look at the new, optional LED signs on the pit boxes. Teams taking varying approaches https://t.co/ejRJ0xektH
.@JoeGibbsRacing worked with @ANCexperiences to debut LED track-facing pit-box signage this season, with participating sponsors including @FedEx, @BassProShops and @InterstateBatts, per @SBJ's Terry Lefton. 🔲 ANC's parent company set up JGR's deal last year with Mavis Tires. https://t.co/5wb6UGdHtU