The 'He Gets Us' marketing campaign featuring Jesus aired two commercials during the Super Bowl for the second consecutive year, sparking a debate. Viewers noticed the religious ad campaign aimed to convey Jesus' love and care for everyone, with some conservatives criticizing the ads as overly 'woke.' The campaign, created by a Dallas ad firm, received mixed reactions, with some suggesting the ads failed to convey the gospel effectively. Despite the controversy, an alternative version of the ad gained popularity on social media, emphasizing the transformative power of Jesus. The campaign's intent and creators stirred discussions on social media, with connections drawn to Hobby Lobby and a Dallas-based ad agency.
Join Billy Hallowell of The Higher Ground Podcast and Jason Vanderground, co-creator of the "He Gets Us" campaign to discuss the one Super Bowl ad everyone is talking about. https://t.co/6tDwU3TuyN
WATCH Viral Video Where Irish Pastor "Fixes" Super Bowl's "He Gets Us" The "woke", "social justice", "social gospel" portrayal of Jesus and Christians created controversy in both politics and religion. This Northern Ireland pastor's version of the commercial went viral,… https://t.co/FTjL8YkN7F
A photo taken inside Texas bar Lee Harvey's was featured in a "He Gets Us" ad that aired during Super Bowl LVIII. Some loved it. Others felt betrayed. https://t.co/cmdq3nNoBa
'He Gets Us' Super Bowl commercial produced by Dallas-based ad agency https://t.co/YNdSAyBZQx
Pastor's powerful alternative to controversial 'He Gets Us' Super Bowl ad goes viral: 'The true gospel resonates' https://t.co/ut8VdNrvpW
Something felt off about the Jesus 'He Gets Us' Super Bowl ads https://t.co/TCdHON2U1D https://t.co/irD2cznbO3
The 'He Gets Us' campaign is taking over social media after two commercials ran on Super Bowl Sunday, sparking a debate over the intent of the campaign and who is behind it. https://t.co/L7T7wvAtFx
Dallas advertising agency made ‘He Gets Us’ Super Bowl ads https://t.co/iEMbiFWqVT
For the second year in a row, a religious Super Bowl ad campaign promised viewers that Jesus “gets us.” https://t.co/oVB61egPG1
Yes, there is a connection between ‘He Gets Us’ Super Bowl ads and Hobby Lobby https://t.co/UsL4CWDea8
I watched the Jesus Gets Us #SuperBowl ad & was truly disappointed. Glad to see this version that is truly inspiring & aligned w/the Gospel. Jesus doesn’t get us, He heals & transforms us. Great thing about this ad is that it didn’t cost $7M to show. https://t.co/LaVmLrph5P
On Super Bowl broadcast, ‘He Gets Us' ads featuring Jesus stand out for change-of-pace message https://t.co/qxrAskrKNS
In just a few hours, @j_bambrick’s “He Gets Us” ad he put together in a couple hours at home has more likes and shares than a multi-million dollar Super Bowl ad put together by the “He Gets Us” marketing team. The true gospel resonates. https://t.co/9vjOR397e6
“Our goal is to really show that Jesus loved and cared for anyone and everyone,” a He Gets Us campaign spokesperson said. Some conservatives contended the Super Bowl ads were overly “woke." https://t.co/kEXRWmz7FW
My man, @j_bambrick, took me up on the #OneMinuteGospel challenge. This is the ad that should have aired during the Super Bowl. Let’s blast this all over social media. https://t.co/eHYO8BX0rK
The Christian Super Bowl Ad They SHOULD Have Made A group known as 'He Gets Us' released an advert during the Super Bowl which, whilst perhaps well intentioned, failed to convey anything of the gospel to the hundreds of millions who saw it. Here's my take on what they should… https://t.co/isJgzfzaI6
Last thing I'll say about the "He gets us" ad: https://t.co/zQGrVZGuPK
For the second year in a row, a religious Super Bowl ad campaign created by a Dallas advertising firm promised viewers that Jesus “gets us.” https://t.co/wMfw7KVkLN
For the second year in a row, a religious Super Bowl ad campaign promised viewers that Jesus “gets us.” Viewers noticed. https://t.co/l4C5JJ0IyQ
🧵In Fight the Good Fight we say this about the "He Gets Us" ads last year's Super Bowl: "The ads didn’t make much of sin, Christ’s divinity, or even the need for repentance. They were just an attempt to make Jesus appeal to left-wing Americans... https://t.co/G2QF6Gbxuy
On Super Bowl broadcast, ‘He Gets Us’ ads featuring Jesus stand out for change-of-pace message | On social media, the ads drew criticism across the ideological spectrum. READ MORE: https://t.co/wyWx3DsaHm
The ‘He Gets Us’ campaign doesn’t get Jesus https://t.co/NdCaLnzf3J
Dallas ad firm is behind ‘He Gets Us’ Jesus Super Bowl commercials https://t.co/wMfw7KVkLN
For the second year in a row, a religious Super Bowl ad campaign promised viewers that Jesus "gets us." https://t.co/UpO8FbIkfE
On Super Bowl broadcast, ‘He Gets Us’ ads featuring Jesus stand out for change-of-pace message https://t.co/mi3v1qF7Hr https://t.co/BXarcIeUYv
“He Gets Us,” a marketing campaign designed to teach people about Jesus, aired two commercials during the Super Bowl for the second year in a row. And just like last year, the “He Gets Us” ads sparked a heated debate. | By @kelsey_dallas https://t.co/FoTaojuVDz