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A new study suggests that Google should distribute 17.5% of its search revenue to publishers annually, amounting to over $10 billion owed to U.S. publishers. Google pays Apple 36% of its iOS search revenues to be the default search engine on iPhones, instead of relying on user choice. In a US antitrust trial, a Google expert defends the billions paid to device makers, while a witness accidentally reveals that Apple gets a 36% cut of the Safari deal. Apple's actions, including demanding a cut of Meta's ad revenue and rolling out ATT, are seen as limiting Meta's targeting abilities.
Let me see if I get this right: →Apple takes 36% from Google to be the default search engine on the iPhone. There's no open bidding process. → Apple asks Meta to pay it a cut of their ad revenue. Meta refuses. → Apple rolls out ATT, which limits Meta's ability to target… https://t.co/DMUYQuTQj2
Google witness accidentally blurts out that Apple gets 36% cut of Safari deal https://t.co/FiAsWTLDCv
Google's expert in US antitrust trial defends billions paid to device makers https://t.co/KAfTwE0fBB https://t.co/PLdhEitzo5
"Let's make it a user-configurable setting" No. Users are so hapless that Google pays Apple 36% of its iOS search revenues instead of counting on users to switch their default search engine from Bing to Google. https://t.co/m3oskr5XNq
A new study argues that Google should distribute 17.5% of its search revenue to publishers annually. Meta owes 6.6% of its ad revenue, by the same calculations, or just under $2 billion a year. https://t.co/GkHgjNoOkp
The latest entry in the escalating global struggle between news publishers and giant digital platforms is a paper that makes the case that Google owes U.S. publishers more than $10 billion a year. https://t.co/GkHgjNoOkp
Google’s billion-dollar secret to force iPhone owners into using its services https://t.co/rHGfPeFT2Z