The New York Jets made a surprising move by starting Tim Boyle as the quarterback in the Black Friday game against the Miami Dolphins, benching Zach Wilson. The game was part of the NFL's first-ever Black Friday event, broadcast on Prime Video by Amazon. The Jets' decision to start Boyle was seen as an opportunity to test their offense, while the Dolphins were expected to face a strong defense from the Jets. Amazon paid $100 million to broadcast the game, aiming to combine football and holiday shopping to generate online sales and compete with brick-and-mortar stores. The Dolphins emerged victorious, improving to 8-3, while the Jets struggled, leading to discussions about Boyle's performance and the future of Black Friday NFL games.
LISTEN NOW: Black Friday’s first NFL game was a big score for advertisers, who bet on sports viewers going shopping on Amazon during or after the game. Listen and follow the @SquawkCNBC podcast here: https://t.co/gZaa8fjg8c https://t.co/4TnlSY6LcD
Amazon's Black Friday NFL telecast may just be the future of sports on TV and streaming. https://t.co/e8nIj1Ohwp
Amazon to debut first-ever NFL Black Friday game — another blow to traditional TV https://t.co/1HP41MNq2V
Jets sticking with Tim Boyle as starting quarterback. Via @Al_Iannazzone https://t.co/ilk7aR3bMy
Tim Boyle will get another opportunity to lead the Jets offense in Week 13 against the Atlanta Falcons. @antwanstaley “We’re giving Timmy another shot to roll next week.” https://t.co/gZrUsOEQBa
#Jets name Tim Boyle starting QB. https://t.co/Unbs9qyGN0
Tim Boyle will get another start at QB as #Jets try to rebound from brutal Black Friday performance. “We’re giving Timmy another shot to roll next week. Obviously, there’s things that he could have done better, there’s things that he had no control over." https://t.co/f048sAovyJ
#Jets QB Tim Boyle gets another start. https://t.co/d6JJeV8kC0
Jets sticking with Tim Boyle at quarterback as offensive struggles continue https://t.co/582DKT5ygS https://t.co/p4W3jBvq7P
Tim Boyle will start for Jets in Week 13. https://t.co/9PuzXjr69Y
Robert Saleh says Tim Boyle will start again at QB in the #Jets' next game on Dec. 3 against Atlanta.
Dolphins blow out Jets on Black Friday to improve to 8-3, keep pace at top of AFC https://t.co/nbwWdSrfIr
Dolphins burn Jets in NFL's first Black Friday game https://t.co/FLdbxWTA1M https://t.co/1nbGRHAJoC
Trending: We watched — and shopped — Amazon’s first Black Friday NFL broadcast https://t.co/IJ2fSzSUhf
I had almost no idea the NFL game was going on today and didn't watch a second of it. Black Friday is for college football, as God, not Jeff Bezos, intended it to be
Dolphins blow out Jets on Black Friday to improve to 8-3, keep pace at top of AFC https://t.co/2KbuuUUc7n
Football on Black Friday could be a new NFL tradition if everything goes according to Amazon’s plan, and it all starts with Jets vs. Dolphins in 2023.https://t.co/25rJ4ieTGO
We watched — and shopped — Amazon’s first Black Friday NFL broadcast https://t.co/IJ2fSzSUhf
NFL starting quarterback Tim Boyle https://t.co/I1lPWXV1jN
I’m having some doubts that Tim Boyle is the answer for the Jets…
Follow live updates from the NFL's first Black Friday game as the Miami Dolphins play the New York Jets. https://t.co/yYQoghISWk
It's almost time for kickoff! Here's what to watch for in Dolphins-Jets Black Friday game on Prime Video (by @ChrisG_Sports) https://t.co/nMCu4OPEEj https://t.co/d0zRhFpWJU
Today is the start of a new Black Friday tradition—the first-ever Black Friday @NFL game. Today’s 3pm ET showdown between the Dolphins and Jets is free for all fans to watch on @PrimeVideo—even those that aren’t Prime members. And, we will have unique, compelling, shopping deals… https://t.co/RjRDbVktJw https://t.co/xflyOJyhRZ
Tim Boyle, who will start for the Jets in Friday's game against the #Dolphins, hasn't won an NFL game in his three previous starts https://t.co/resEDCGEZ6
Is the NFL about to own Black Friday too? Dolphins-Jets is likely just the start ⤵️ https://t.co/it4lfnhavA
NFL Black Friday showdown: Struggling Jets to host AFC East-leading Dolphins behind Tim Boyle https://t.co/r2zcNhqgj3
The Jets seem to be reeling. But the Dolphins haven't been quite as good on offense their last four games. So could the Jets stout defense keep them in a Black Friday game? https://t.co/9ygqOyoWpf
Amazon and the NFL are hoping to establish a tradition with the first Black Friday game. https://t.co/eWvR8jqLRj
The NFL is taking on Black Friday, and Amazon is paying $100 million to stream their first-ever game on the shopping holiday. The goal: Keep viewers tuned in to the game and shopping — all in one place. https://t.co/y1ntfwM64H https://t.co/NV1tstbQob
Is the NFL about to own Black Friday too? Dolphins-Jets is likely just the start ⤵️ https://t.co/6771I3Wv6X
Amazon to debut first-ever NFL Black Friday game — another blow to traditional TV https://t.co/Mbz83g4aJY by @allie_canal
Already with a national spotlight, Dolphins face rival Jets in NFL’s first Black Friday game https://t.co/3HetwkMAYl
NEW: The NFL and Amazon want to own Black Friday and today's Dolphins-Jets game is likely just the start. https://t.co/A10ccW2u3q
With their backs against the wall, Jets looking to keep playoff hopes alive vs. Dolphins in first Black Friday NFL game https://t.co/rywwaBu27N
Tim Boyle holds fate to Jets’ waning playoff hopes in battle vs. Dolphins https://t.co/j6kdcOzhc1 https://t.co/YVc6JcjVIc
Amazon, NFL hoping to establish tradition with 1st Black Friday game. https://t.co/FG6VwZ8vAd Click the image to read more:
Already with a national spotlight, Dolphins face rival Jets in NFL’s first Black Friday game https://t.co/1KH8ds7GPf
The Jets and Dolphins will face off in the NFL's first ever Black Friday game, which the league and Amazon both have big plans for. https://t.co/FckcFaLINS
2023 NFL season, Week 12: Three things to watch for in Dolphins-Jets Black Friday game on Prime Video (by @ChrisG_Sports) https://t.co/nMCu4OPEEj https://t.co/kgAmZh4cIh
Amazon's Black Friday game will be experience unlike what NFL fans have seen before https://t.co/FckcFaLINS
Prime Video executives aren’t prepared to guarantee a ratings bonanza with the first NFL game on Black Friday. They mainly hope it succeeds in seeding a new annual pop culture event on the day after Thanksgiving (click photo below for story) https://t.co/NuEe8ucScY https://t.co/tM2S0KZqoj
Black Friday Dolphins-Jets: Why surprise NFL game this week is happening, and how to watch https://t.co/LzSzuJxrUE
Amazon is paying $100 million to broadcast the NFL's first-ever Black Friday game. But it's really a chess move to steal market share from brick-and-mortar stores and generate online sales. Let me explain 👇 Thanksgiving Day football has always been huge. Last year's games… https://t.co/7KGyH0ceNR
The Jets seem to be reeling. But the Dolphins haven't been quite as good on offense their last four games. So could the Jets stout defense keep them in a Black Friday game? Here’s why this could get weird. https://t.co/9ygqOyoWpf
Amazon and the NFL are betting that a combination of football and holiday shopping on Black Friday will provide a ratings and retail windfall. But can Jets hang with Dolphins for at least the first half? https://t.co/iYrsmL4GkF via @WSJ
Jets to start Tim Boyle over Zach Wilson in Black Friday matchup vs Dolphins: reports https://t.co/6JZaj7APTA
#Jets starting Tim Boyle at QB vs. Dolphins on Friday in place of the benched Zach Wilson. "Really, it’s just an opportunity to see if we can do something with the offense.” https://t.co/9bGHvsv5fa
Desperate Jets turn to Boyle as Zach Wilson relegated to No 3 QB https://t.co/AiwzyZVy7S