Game 1 of the NBA Finals between the Boston Celtics and the Dallas Mavericks averaged 10.99 million viewers on ABC, marking the lowest viewership for an NBA Finals opener since 2007, excluding the COVID-impacted years of 2020 and 2021. This viewership figure is significantly lower compared to previous years, with a notable decline from the 2017 NBA Finals. For context, Game 1 viewership in recent years was 11.58 million in 2023, 11.90 million in 2022, 8.56 million in 2021, and 7.41 million in 2020. However, Game 2 of the series saw a substantial increase in viewership, averaging 12.06 million viewers and peaking at 14.1 million, making it the most-watched NBA Finals Game 2 in five years.
Game 2 of Celtics-Mavericks averaged 12 million viewers on ABCโthe most-watched NBA Finals Game 2 in five years. https://t.co/pTw70DvqPs
Game 2 of the Celtics/Mavericks series was the most watched NBA Finals Game 2 in 5 years ๐ #NBAFinals https://t.co/qi7WxHfEFt
Most-Watched NBA Finals Game 2 on ABC in Five Years https://t.co/zlWjFCt8WN
Closer game means better result for Mavericks-Celtics Game 2 -- up 1% from past two years and most-watched Game 2 of the NBA Finals since 2019: https://t.co/sfEqrln3ad
12.06 million for Mavs/Celtics last night per @ESPNPR. Most-watched game 2 in 5 years.
Celtics-Mavericks Draws Most TV Viewers For Game 2 Of Finals Since 2019 https://t.co/Hz6WLhHP4P
NBA Finals viewership: Game 1: 11.04 million. Game 2: 12.06 million. Peaked at 14.1M.
๐ ABC's exclusive broadcast of last night's #DifferentHere victory vs #OneForDallas was the most-watched #NBAFinals Game 2 in five years (Fast Nationals, Nielsen). ๐บIt averaged 12,063,000 viewers, peaking with 14,106,000 viewers at 10 p.m. ET. That's up 10 percent from Game 1. https://t.co/ZR6jBGFoAW
Last nightโs Game 2 between the Celtics and Mavs was the most watched NBA Finals Game 2 in five years, per @NBAPR. Game 2 averaged 12,063,000 viewers and peaked with 14,106,000 viewers at 10PM EST, making it the best since 2019 ๐ https://t.co/wtjdPr5B3X
NBA Finals Game 1 viewership numbers for every Finals since 2015. What sticks out to you ๐ค https://t.co/GmyxxKF3yp
NBA Finals Game 1 viewership for the past 5 years ๐ ๐น10.99 M โ 2024 (Celtics vs. Mavs) ๐ธ11.58 M โ 2023 (Nuggets vs. Heat) ๐ธ11.90 M โ 2022 (Warriors vs. Celtics) ๐ธ8.56 M โ 2021 (Bucks vs. Suns) ๐ธ7.41 M โ 2020 (Lakers vs. Heat) What stands out? ๐ค https://t.co/nbcuyhUiYq
Game 1 of the NBA Finals averaged 10.99 million viewers. That's the lowest viewership for an NBA Finals Game 1 since 2007 Cavs-Spurs, outside of the COVID seasons (2020 and 2021). (h/t @paulsen_smw) https://t.co/wVfMJBOeXD
Third lowest NBA Finals game one viewership in past nearly 17 years, only 2020 and 2021 lower. Every other sport is setting records. Meanwhile the NBA keeps tanking. Down by HALF compared to 2017 NBA Finals viewership.
Game 1 of the Celtics-Mavericks NBA Finals averaged 10.99 million viewers on ABC. It's the least-watched opening game of the NBA Finals outside of the COVID seasons (2020 and 2021) since 2007. (h/t @paulsen_smw) https://t.co/L9GmRnilCA
NBA Finals Game 1 viewership slips under 11M mark. Tops only the COVID-era years (2020 and 2021) as least-watched Finals opener since 2007: https://t.co/HOMJ4tuLOI