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Coinbase Opts for $153M Crypto Investment Over MicroStrategy's High-Risk Bitcoin Strategy

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Updated May 10, 2025, 03:06 AM

Coinbase Global Inc. considered adopting a Bitcoin investment strategy similar to that of MicroStrategy Inc., led by Michael Saylor, which involves allocating a significant portion of the company's balance sheet into Bitcoin. However, Coinbase ultimately decided against this approach, citing the high risk associated with such a strategy for a startup. Coinbase CEO Brian Armstrong revealed that there were moments over the past 12 years when the company contemplated putting 80% of its balance sheet into Bitcoin, but deemed it too risky.

Despite not adopting Saylor's strategy, Coinbase has still invested in cryptocurrencies, with a reported acquisition of $153 million in various digital assets, primarily Bitcoin. This move indicates Coinbase's belief in the potential of cryptocurrencies as an investment, albeit at a more conservative level than what was initially considered.

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Carlo⚖️

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$COIN https://t.co/NImi0dvMUF

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JUST IN: Coinbase considered Saylor’s Bitcoin Strategy, but decided against it - Bloomberg “There were definitely moments over the last 12 years where we thought, man, should we put 80% of our balance sheet into... Bitcoin specifically,” Brian Armstrong, Coinbase co-founder and https://t.co/pmNQnziMsD

Techmeme

@Techmeme

Brian Armstrong says Coinbase considered allocating 80% of its balance sheet into bitcoin but decided against the scheme as it was too risky (@olgakharif / Bloomberg) https://t.co/JpLFgyKGv5 https://t.co/x2cjZpQGb4 https://t.co/ZOzeer2dpR

Story Timeline

1 month ago•Latest version

Coinbase Opts for $153M Crypto Investment Over MicroStrategy's High-Risk Bitcoin Strategy

1 month ago•Original version

Coinbase CEO Brian Armstrong Rejects Michael Saylor’s Bitcoin Strategy, Cites Liquidity Risks, $153 Million Crypto Acquisition

Coinbase Opts for $153M Crypto Investment Over MicroStrategy's High-Risk Bitcoin Strategy

Financial Analysis

Associated Financial Markets

Related Prediction Markets

MicroStrategy purchases >8000 BTC June 10-16?

Will MicroStrategy hold 600k+ BTC before July?

Will MicroStrategy hold 650k+ BTC before July?

Will MicroStrategy purchase Bitcoin June 10-16?

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