U.S. DOJ Seeks Breakup of Alphabet's Google Ad Tech, Cites Antitrust; September Trial Set

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Published May 2, 2025, 07:03 PM

The U.S. Department of Justice has requested a federal judge in Alexandria, Virginia, to break up Google's ad technology business, citing antitrust concerns. The demand follows a ruling that found Google, a subsidiary of Alphabet Inc., was commanding an illegal monopoly in the ad tech sector.

Google is set to argue against the breakup in court, seeking to maintain its control over tools vital to selling ads on the internet. The company has been accused by the Department of Justice, represented by Julia Tarver, of finding ways to circumvent the law.

The government's move is part of a broader effort to address Google's dominance in online advertising, which includes a separate case calling for the divestment of Google's Chrome browser. The next phase of the trial, set for September, will determine the measures to prevent Google from monopolizing the ad tech business again.

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Mario Nawfal

@MarioNawfal

U.S. TELLS GOOGLE: BREAK UP YOUR AD EMPIRE OR ELSE A federal judge ruled Google built an illegal monopoly over online ad tech—now the U.S. is demanding it be split up. Turns out, if you’re a website trying to run banner ads, you’re basically stuck using Google’s tools whether

First Squawk

@FirstSquawk

US DOJ ASKS FEDERAL JUDGE TO BREAK UP GOOGLE'S AD-TECH OPERATIONS || WANTS GOOGLE TO SHARE KEY AD DATA WITH ITS RIVALS

Insider Paper

@TheInsiderPaper

BREAKING - US asks judge to break up Google's ad tech business: lawyer

BFM Business

@bfmbusiness

🔴 INFO ALERT The American government asks a judge to dismantle Google's advertising business

AFP News Agency

@AFP

Google on Friday faced a demand by the US government to break up its hugely profitable ad technology business after a judge found the tech giant was commanding an illegal monopoly.

#Alexandria #Virginia #Google #Department of Justice #Julia Tarver #Chrome

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Sources

reuters.com(4)france24.com df.cl eleconomista.com.mx

Mario Nawfal

@MarioNawfal

AFP News Agency

@AFP

Google on Friday faced a demand by the US government to break up its hugely profitable ad technology business after a judge found the tech giant was commanding an illegal monopoly.