Cred's new-user growth has stagnated at 13 million users over the past 18 months, despite the company's expansion into various financial services and products beyond credit card payments. This includes wealth management, e-commerce, travel, and automotive services. The company has also seen a rise in UPI payments, which serves as a silver lining amidst the stagnation. Cred's user base hit 13 million monthly active users (MAU) in November 2022 and has remained at this level through February 2024. The stagnation in user growth comes despite a series of high-profile advertisement campaigns.
Cred’s user base hit 13 million monthly active users (MAU) in November 2022 and has been around this figure for 16 consecutive months. In February 2024, the MAU stood at around 13 million. Cred's flatlining user growth comes amid a series of buzzy and viral advertisement… https://t.co/YItO1porX7
#MCPersonalFinance | Credit line linked to UPI offers instant access to credit via UPI-enabled apps. However, adoption remains low What are the key reasons behind the slow uptake? 🤔 @thanawala_hiral explains 👇 https://t.co/yB7W07nT8R #UPI #CreditOnUPI https://t.co/1F3QDRrkPM
A curious case of stagnation: Fintech Cred’s user growth has plateaued at 13 million users over the last 18 months, even as it expanded beyond credit card payments into most financial services and products. @chandrarsrikant https://t.co/3GashGCCP2
Cred’s user growth plateaued at 13 million users over last 18 months, even as it expanded beyond credit card payments to offer wealth management, e-commerce, travel and automotive products & services. But there's a silver lining 🧐 @annadj reports 👇 https://t.co/vgmbUnCyDx…
Cred’s user growth has plateaued at 13 million users over the last 18 months, even as it expanded beyond credit card payments to offer wealth management, e-commerce, travel and automotive products & services. But there's a silver lining 🧐 @annadj reports 👇… https://t.co/YVPlBtZkpu
➡️Cred’s user growth has plateaued at 13 million users over the last 18 months, even as it expanded beyond credit card payments to offer wealth management, e-commerce, travel and automotive products and services in the last few quarters. ➡️However, the silver lining is its… https://t.co/WqZHg0aXkW
🚨Cred’s new-user growth stagnates, increased UPI payment a silver lining By @AnandJRAnand https://t.co/51FJYb7RKH
None of Meesho's new ventures seem to be doing as well as hoped. And growth in the existing business might soon max out. What can the company do? Please don't say raise more money. https://t.co/d7ck9OflVk