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NYU Study in PNAS: Patriotic Climate Messaging Increases Belief in Climate Change Among Americans
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A recent psychology study from NYU, published in PNAS, has found that framing climate action as patriotic and status-quo friendly can increase belief in climate change among both liberals and conservatives in the United States. The study suggests that fostering environmental identities and safeguarding trust in climate science should be high priority targets. The idea that the United States should play a global leadership role in addressing the climate crisis was historically a non-partisan issue. However, similar messaging approaches have not been effective in countries like Germany, Belgium, and Russia.