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Only 21% of hospitals are currently compliant with price transparency rules, highlighting a significant gap in clear, upfront cost communication for patients. Advocates argue that enforcing these regulations could foster competition, reduce prices, and enhance the quality of care. In contrast, some healthcare providers, such as Surgery Center OK, emphasize their commitment to transparency by offering a single upfront cost for all procedures, ensuring patients only pay for essential services. Additionally, Rebel Health has announced the expansion of its services to include direct primary care, providing members with comprehensive health optimization and wellness support, led by a team of specialists trained at the Cleveland Clinic. This approach aims to enhance patient care by integrating advanced technology and personalized health plans.