Wayfair, an online furniture retailer, is set to open its first physical store in Wilmette, Illinois, on May 23. The store will span 150,000 square feet and include an onsite restaurant named 'The Porch,' similar to Ikea's setup. Despite growing annual sales by $11.4 billion over 12 years, Wayfair has struggled to turn a profit, accumulating $4.2 billion in losses. The move to a physical store aims to tap into the offline market.
First brick-and-mortar Wayfair store to open in Wilmette this May https://t.co/DQVzI6xYc3
Wayfair set to open its first physical store. Here's where. https://t.co/0eKujJalzV
Online giant Wayfair tests the offline market with first brick-and-mortar store. https://t.co/AWjAxZB88i
πΊπΈ Wayfair is opening its first-ever physical furniture store https://t.co/bR4nwLnINA
$W Ikea envy? Wayfair is set to open its first physical store in Wilmette, Illinois, on May 23, featuring a 150,000 square foot space and an onsite restaurant.
Over the past 12 years, Wayfair has grown annual sales by $11.4 billion. Unfortunately, over the same period it has only once made a profit and combined losses total to $4.2 billion. Will a new physical store help? I chatted with CNN... https://t.co/d4JgFVQYA7
The first-ever physical Wayfair furniture store will open in Wilmette on May 23. It will also feature an onsite restaurant called "The Porch," the company said, taking a page out of Ikea's store setup. https://t.co/6dZoyT8tIy