Walmart has announced the relaunch of its private-label fashion brand, No Boundaries, targeting Gen Z customers. The $2 billion modern brand aims to compete with rivals and cross-sell products to younger consumers. As part of the relaunch, Walmart plans to launch the No Boundaries collection across social channels and Roblox, allowing Gen Z customers to buy real-world outfits and unlock virtual twins. A Roblox creator will curate outfits in July. The announcement was made on Thursday.
πΊπΈ Walmart in refresh of $2 billion private fashion brand for Gen Z https://t.co/dnV3DjsmYi
Walmart To Launch No Boundaries Collection Across Social Channels And Roblox; Gen Z Customers Can Buy Real-World Outfits And Unlock Virtual Twins; Roblox Creator To Curate Outfits In July $WMT $RBLX
Walmart Relaunches No Boundaries, its $2B Modern Fashion Brand Designed for Gen Z https://t.co/OIINqjrURW https://t.co/13pEEct0e5
WALMART: ANNOUNCED ITS LATEST PRIVATE BRAND, NO BOUNDARIES
Gen Z in focus as Walmart relaunches private-label fashion line https://t.co/X9uGlMkxvp https://t.co/2xBkX9qjl9
π΅ GEN Z IN FOCUS AS WALMART RELAUNCHES PRIVATE-LABEL FASHION LINE Walmart will relaunch a private-label brand targeted at Gen Z customers, it announced on Thursday, to take on rivals and cross-sell products to customers. Full Story via Reuters on PiQ Suite - Link in Bio https://t.co/C7cGSPK54q