South Korea's young shamans are reviving ancient traditions through social media, with practitioners like Lee Kyoung-hyun using modern methods to reach clients. The trend has led to increased interest in shamanism, as shown by rising YouTube searches in Korean. Despite a significant portion of South Korea's population being non-religious, the appeal of shamanism persists, with more practitioners leveraging social media to connect with followers and attract new clients.
In South Korea, shamans, once stigmatized, are gaining popularity on social media as they address modern anxieties, especially among the younger generation. https://t.co/ZSGpTdCzTU
More Korean shamans are embracing social media to attract or interact with clients, riding a wave of popular culture that is warming up to a homegrown tradition once viewed with distrust https://t.co/L7UUxNAlhe https://t.co/LsdyWFTSC4
More than half of South Korea’s population of 51 million is not religiously affiliated. But the appeal of shamanism has stood the test of time as South Korea's young shamans revive the ancient tradition with social media https://t.co/L7UUxNAlhe https://t.co/a6fqr4z7lW
Instagram extends gap with Naver as most used app in S. Korea https://t.co/SnUaUM1sec
As South Korea's young shamans revive ancient traditions with social media, Google Trends shows that searches on YouTube for ‘shaman’ and ‘fortune-telling’ in Korean have nearly doubled over the past five years https://t.co/dCGJS3nr5d https://t.co/QJL3gxzfRH
A 29-year-old shaman — also known as Aegi Seonnyeo, or ‘Baby Angel’ — is a Korean shaman who reaches her clients in a thoroughly modern way: through social media accounts with hundreds of thousands of followers https://t.co/QpibtQn6HO https://t.co/orsSiJ29tO
With statues of the Buddha and local gods, candles and incense sticks, Lee Kyoung-hyun's shrine looks similar to those of Korean shamans from centuries past. But Lee reaches her clients in a thoroughly modern way: through social media https://t.co/WAoZ0WlHQx https://t.co/ec3Q7nGQp6
South Korea's young shamans revive ancient tradition with social media https://t.co/iXTV8CvXbl https://t.co/W44NhzmY5i
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