Nike's CEO attributes the company's innovation slowdown to remote work, stating that it's challenging to create disruptive products over Zoom. The focus is now on building a disruptive pipeline and leveraging Air technology for multiyear innovation cycles.
Check out @Nike's latest innovation: futuristic sneakers designed using #ArtificialInteligence!👟⚙️ These kicks were tailored for 13 Olympic athletes, crafted through a blend of #GenAI, rapid prototyping, & #3Dprinting! Exciting stuff ahead⚡️🔥 #digitalfashion #GenerativeAI https://t.co/GspSpx7Oyx
🇺🇸 Nike leans on Air for multiyear innovation cycle https://t.co/Z0ESrqeF8D
Nike's boss says remote work was hurting innovation, so the company realigned and is "ruthlessly" focused on building a disruptive pipeline. https://t.co/d0SewfI4a7
NIKE CEO: “In hindsight, it turns out, it’s really hard to do bold, disruptive innovation, to develop a boldly disruptive shoe on Zoom.” @CNBC @SaraEisen #RTO #WFH $NKE https://t.co/atLJGd726g https://t.co/18n3zNyLDE
🇺🇸 Nike CEO blames remote work for innovation slowdown, saying it's hard to build disruptive products on Zoom https://t.co/6oBiWPAqc8
Nike CEO blames remote work for innovation slowdown, saying it's hard to build disruptive products on Zoom https://t.co/1VYq6LV9cf
Maybe remote work is one reason that Nike is losing market share to OnRunning and Hoka, but another reason may be that they hired an external McCEO to run a cultural standard-bearer instead of someone who authentically understands what exactly it is that Nike sells. https://t.co/iTLpEY4vPD