NBC Sports is considering re-acquiring the rights to the iconic theme song 'Roundball Rock' if it secures the media rights to air NBA games again. The theme, composed by John Tesh, is highly regarded and has been used for college basketball on Fox Sports since 2018. The potential return of 'Roundball Rock', possibly in a new version by Imagine Dragons, is generating significant excitement, with predictions that it could increase viewership by 1 million per playoff game. Tesh has indicated that a deal could be made if NBC decides to move forward with this plan.
NBC Sports could buy back rights to iconic theme song 'Roundball Rock' if it airs NBA games again, composer John Tesh says (@sherman4949 - @cnbc) https://t.co/jHmHlGn5VY
John Tesh confirms NBC could re-license ‘Roundball Rock’ if they get NBA rights https://t.co/4fI6v4FqYX https://t.co/vSkQvhZqCP
John Tesh says Fox Sports' Roundball Rock deal for college hoops since 2018 doesn't preclude NBC from (potentially) using it for NBA games too. B-b-b-b-b-basketball https://t.co/kllRcn3C4L
Hands down, the greatest TV sports theme song of all-time. Written by a former local news reporter in NYC. https://t.co/hjfz03WLtt https://t.co/JFEtE1XzMl
NBC Sports could buy back rights to 'Roundball Rock' if it airs NBA games again, composer John Tesh says https://t.co/SkcU2qBxA1
OK Internet, I came through for you. I reached John Tesh. If NBC gets back the NBA, all NBC needs to do is give him and his lawyer a call and hammer out a deal …. and “Roundball Rock” can return. https://t.co/cwHqanMaXT
Roundball Rock needs to be bullet point number one for NBC! It would singlehandedly add 1M viewers per playoff game. But great insight here https://t.co/8bdtsNyf1a
Need the Red Sox to bring back this theme song ASAP https://t.co/KLORHrnAsO
The power of Roundball Rock can be seen in the fact that people are fired up about the potential return of the NBA on NBC, even though nothing from the NBA on NBC would come back except for Roundball Rock (maybe).
I only have one prediction about the media-rights deal, but I feel pretty solid about it: The league and NBC will hear everyone’s requests to bring back “Roundball Rock” and unveil an updated version by, like, Imagine Dragons instead of just using the original.