Klarna, a buy now, pay later firm, is launching a $7.99 monthly subscription plan in the U.S. to attract heavy users before its expected IPO. The plan offers waived fees and rewards, aiming to diversify revenue sources. This move comes amidst a significant increase in consumer spending via BNPL platforms, with Affirm's revenue multiples tripling since Q4 2022.
$AFRM In the 11 months ending December 6, consumers spent $64.9B via BNPL platforms — a 15 percent jump from a year earlier. The markets reflect that rise, with BNPL provider Affirm’s revenue multiples tripling since Q4 2022. The company now trades at 11.2
Buy Now Pay Later giant Klarna to introduce $8 monthly fee to lock in 'loyal' users ahead of US IPO - but watchdogs demand new service is regulated as it is 'essentially a credit card' https://t.co/FoI8EDARAj https://t.co/ec8NcE2iG1
Klarna launches Klarna Plus, a $7.99/month subscription plan in the US, with waived service fees when using its One Time Card, double rewards points, and more (@hugh_son / CNBC) https://t.co/6Y704SYrBR 📫 Subscribe: https://t.co/OyWeKSRpIM https://t.co/61wGOjjIIu
Klarna introduces $7.99 ‘Klarna Plus’ subscription plan as it approaches an IPO: https://t.co/BDTabQkSvH by TechCrunch #infosec #cybersecurity #technology #news
Klarna introduces $7.99 ‘Klarna Plus’ subscription plan as it approaches an IPO https://t.co/IxyQN2EFMY
$AFRM competitor Klarna launched a $7.99 monthly subscription plan in the U.S., offering waived fees and rewards. This move to diversify revenue streams comes ahead of an expected IPO.
new: @Klarna is launching a monthly subscription in the U.S. to lock in its heaviest users ahead of an expected initial public offering this year, the company told @CNBC 👇 https://t.co/zDM4BEwZWf
Klarna to debut $7.99 monthly plan as buy now, pay later firm seeks new revenue sources ahead of IPO https://t.co/gkSflk0aDW