In the ongoing FTC antitrust lawsuit against Meta, court filings reveal that Instagram generated almost 30% of Meta's revenue in the first half of 2022, amounting to over $50 billion. Instagram's revenue figures for the first six months of 2022 were approximately $17 billion, contributing significantly to Meta's total revenue.
NEWS: Meta Platforms's advertising system have encountered significant issues causing marketers to have higher costs for ad campaigns, worse results, and decreased sales, without any formal explanation from Meta. The cost per 1,000 ad impressions and cost per click have both… https://t.co/qnAMbba3dU
#Meta's platforms, "led by #Facebook and #Instagram, accounted for roughly 22% of the global digital #advertising market in 2023, according to the research firm Emarketer, trailing only #Google at 27.4%": https://t.co/IY7WPDTjAP
Whoa $META Instagram makes more than @GOOGL @YouTube https://t.co/pTeciJV3fP
Piper Sandler Teen survey showing favorite social media platform: - $META IG huge jump to 30% from 23% same period last year, on the expense of TT and $SNAP. $META gaining market share even with teens is a strong signal. https://t.co/yyDRU81zIo
On this day in 2012 Facebook $META acquired Instagram for $1 Billion Instagram brought in ~$17 Billion of Revenue in just the first 6 months of 2022 https://t.co/cccyU52mNq
Meta CLO Jennifer Newstead said consumers have benefited from Meta’s purchases of Instagram and WhatsApp, noting that Meta changed Insta from paid to a free service, and infused both services with new features that benefit both consumers and advertisers. https://t.co/NSFXFR1HQw
Instagram’s Cash Flow Continues to Soar! Cha-ching! Instagram’s ad revenue hits the stratos...... Read more at our link in bio #instagram #advertising #digitalmarketing #marketingstrategy #metacashcow #eu #regulations #compliance #financialgains #platformdominance #marketingtips https://t.co/uTI41RKpbc
$META was Instagram the best acquisition of all time? https://t.co/4dtJDKHXLN
Was $META’s purchase of Instagram the best acquisition of all time? https://t.co/4dtJDKHXLN
On this day in 2012 Facebook $META acquired Instagram for $1B In 2023 Instagram was thought to be worth $47B https://t.co/TxIblxmKrV
12 years ago Facebook $META bought Instagram for 1 Billion not sure why we tied it into silver bars at the time. @jonnajarian https://t.co/CWeaBLSYhl
On this day in 2012: Facebook buys Instagram for $1 billion. https://t.co/dw59rPT0D4
#HistoryMeetsAI | On April 9, 2012, #Facebook announced that it has reached an agreement to acquire #Instagram, a popular photo-sharing app for mobile devices. The total consideration was approximately $1 billion in a combination of cash and shares of Facebook. https://t.co/PiorEaiclH
Via @AbigailAdcox: Regulatory filings recently revealed that Meta paid Wilmer legal fees totaling about 5% of its revenue, or about $75 million of nearly $1.5 billion in 2023. https://t.co/g9pnp7v5P7
Court documents reveal just how much money Instagram makes for Meta—and it's a lot. https://t.co/j7UE0Yd4YA
Meta brought in almost 30% of its revenue from Instagram in the first half of 2022, according to court filings in the FTC’s antitrust suit to break up the company. How much of it is from harm to kids? https://t.co/edhX3ZQRDv via @technology
2012: $1B to acquire Instagram? Absurd! https://t.co/xKhoKBvGrp
Instagram revenue was just disclosed for the first time in court filings. 2018: $11.3B 2019: $17.9B 2020: $22.0B 2021: $32.4B It makes more in ad revenue than YouTube (and likely at much higher gross margins!)
Today Instagram is more than 30% of Meta’s revenue. Instagram was one of the greatest acquisitions of all time. Revenue by year: 2018: $11.3 Billion 2019: $17.9 Billion 2020: $22 Billion 2021: $32.4 Billion https://t.co/zojQtIkK4F
Instagram responsible for 30% of $META's revenues in first half of 2022 per court flings Best use of $1B to create $400B in shareholder value? Or YouTube?
On this day in 2012 Twitter made a $525M bid to acquire Instagram 8 days later it was acquired by Facebook $META for $1B https://t.co/aptFRNbC1r
On this day in 2012 Twitter made an offer to acquire Instagram for around $500 Million https://t.co/rZ53yFzYhC
"Instagram generated almost 30% of $META's revenues in the first half of 2022." - Bloomberg Who knew model scouting would be such a lucrative business for $META?
"Instagram generated almost 30% of $META revenues in the first half of 2022." - Bloomberg Who knew model scouting would be such a lucrative business for $META?
"Instagram generated almost 30% of Meta's revenue in the first half of 2022." - Bloomberg Who new model scouting would be such a lucrative business?
Court filings from FTC lawsuit against Meta show Instagram made $32.4B in ad revenue in 2021, which is more than YouTube's $28.8B in ad revenue that year (@pkafka / Business Insider) https://t.co/6EDl5R5Q03 📫 Subscribe: https://t.co/OyWeKSRpIM https://t.co/D5EjEbQ8m4
Instagram was 28% of Meta’s overall ad revenue in 2021, growing 10% faster. Would imagine this is in the 40% range by 2024. @borrowed_ideas — by chance have you modelled out expected % of total meta revenue for ‘22 ‘23 based on the disclosed growth rates of previous years ? https://t.co/2hA7863kNf
Instagram makes more ad money than YouTube, new court filings reveal https://t.co/neBDaU3IvD
IG's revenue was finally disclosed today in some court filings. Perhaps the most notable takeaway from this disclosure is the implied growth in Meta's "Facebook" property. If WhatsApp+ Messenger delivers in this decade, Meta's growth engine may have ample headroom left. https://t.co/21rfmyyxcC
Filings in FTC lawsuit: Instagram had revenues of $22B in 2020, or 26% of Meta's total revenue, $32.4B in 2021, or 27% of Meta's revenue, and $16.5B in H1 2022 (Bloomberg) https://t.co/oDrS7YWfpq 📫 Subscribe: https://t.co/OyWeKSRpIM https://t.co/dgYbetufQp
Meta brought in almost 30% of its revenue from Instagram in the first half of 2022, according to court filings in the FTC’s antitrust suit to break up the company https://t.co/MAUciEMtBn
FTC anti-trust suit against Facebook $META shows that Instagram generated 30% of their revenue (>$50 Billion)
FTC anti-trust suit against Facebook $META shows that Instagram generated 1/3 of revenue or >$50 billion of revenue
Instagram brought in ~$17 Billion of Revenue in the first 6 months of 2022 INSTAGRAM REVENUE FIGURES RELEASED IN FTC ANTITRUST LAWSUIT / INSTAGRAM GENERATED ALMOST 30% OF $META REVENUE IN 1H 2022 Facebook reported revenue of $56.73B during the first half of 2022 https://t.co/pTvTvbZVMZ
INSTAGRAM REVENUE FIGURES RELEASED IN FTC ANTITRUST LAWSUIT
INSTAGRAM GENERATED ALMOST 30% OF META REVENUE IN 1H 2022
*INSTAGRAM REVENUE FIGURES RELEASED IN FTC ANTITRUST LAWSUIT INSTAGRAM GENERATED ALMOST 30% OF META REVENUE IN 1H 2022 $META