Fast food chains like Starbucks, Wendy's, and McDonald's are facing pressure from consumers opting for cheaper options due to rising prices. Dine Brands, owner of Applebee's and IHOP, is adapting by offering deals to attract frustrated customers. Price-sensitive consumers are shifting away from higher-priced items at Applebee's and IHOP towards more affordable choices.
Fast food is expensive. Applebee's and Chili's are moving in https://t.co/lqMSX8risY
🇺🇸 Americans are choking on surging fast-food prices. "I can't justify the expense," one customer says https://t.co/nC3WYhRoHG
Americans are choking on surging fast-food prices. "I can't justify the expense," one customer said. https://t.co/mK6NHJmFBd
Americans are choking on surging fast-food prices. "I can't justify the expense," one customer says. https://t.co/PsrcCXlFq0
🇺🇸 Applebee's owner Dine Brands wants to steal fast-food customers with its deals https://t.co/JDTFNfCwNm
Applebee’s and IHOP owner Dine Brands is using deals to try to lure in fast-food customers frustrated with menu prices. https://t.co/9rFIFctIOQ
Despite closing 33 stores last year, Dine Brands’ @Applebees finished Q1 2024 on a high note, with March year-over-year (YoY) visits up 3.8%. Dine Brand’s @IHOP outperformed last year’s December visit boost and ended the quarter with March visits up 3.5% YoY. $DIN https://t.co/TEYACtFe1K
Fast food has become increasingly expensive — and some consumers are changing their spending habits because of it. https://t.co/Teh4k8rSht https://t.co/2esrRJ7SlT
Price sensitive consumers pulled back from Applebee’s, IHOP in Q1. Dine Brands CEO John Peyton said more consumers are trading down for lower-priced items, but he remains confident in the brands’ promotional strategy. https://t.co/5AvcsjvkLU https://t.co/KWQQVGcjb1
🇺🇸 Fast food chains are getting the message about soaring prices https://t.co/ZmVBDSMcAR
STEERING CLEAR: Consumers are under a considerable amount of pressure thanks to years of price increases and chains like Starbucks, Wendy's and McDonald's are feeling the pinch as buyers opt for cheaper options. https://t.co/v8NGVWylBO https://t.co/ZxL0aam8Sj