Burger King is set to reintroduce its $5 'Your Way Meal' as competition in the fast food industry intensifies. This move comes as McDonald's recently announced its own $5 value meal promotion. Burger King aims to debut its offering ahead of schedule to better compete with McDonald's limited-time promotion. Additionally, Burger King is bringing back its 'Kids Eat Free' promotion amidst the ongoing price wars.
ICYMI: At B.K., customers are about to have it their way for a lot less. https://t.co/kIawr8zJ4D
$MCD - McDonald’s Is in a New Food Fight. It’s With Franchisees. https://t.co/XpjDWLJBk2
McDonald $MCD shares down 13% YTD Shares at $258.11; market cap. $186bn 2023 Non-GAAP EPS $11.94, FCF $7.25bn Implies 21.6x P/E, ~4% FCF Yield LT targets 2.5% unit system sales growth ex-FX 4-5% new restaurant unit growth Expanding EBIT margin 24Q1 comp sales +1.9% (US +2.5%) https://t.co/xIQXylszTJ
Kids eat free back at Burger King https://t.co/xYTloJZq6A
BK is getting ready to bring back its $5 "Your Way Meal" after McDonald's announced its own $5 value meal promotion earlier this month. https://t.co/5KlEXKcQ5I
HAVE IT YOUR WAY: The fast food giant's new option will reportedly debut ahead of schedule to better compete with a new limited-time McDonald's offering. https://t.co/Hf6xJtaycU https://t.co/9mY6vkVR7m
At B.K., customers are about to have it their way for a lot less. https://t.co/83Q2nghq1N
Burger King to bring back $5 ‘Your Way Meal' as fast food price wars heat up https://t.co/WJB9kbP6iY
HAVE IT YOUR WAY: The fast food giant's new option will reportedly debut ahead of schedule to better compete with a new limited-time McDonald's offering. Find out more at the link. https://t.co/1635TfV8h0 https://t.co/aAAF93ukQ2