A Dutch court has ruled that Dutch airline KLM's 'Fly Responsibly' campaign, aimed at improving its environmental image, was deemed 'misleading' for customers. The court found that KLM misled consumers through advertisements suggesting its flights were climate-friendly, with vague green claims.
WATCH: Activists celebrated a Dutch court ruling that found airline KLM misled customers with an ad campaign aimed at improving the company's environmental image, in a case of so-called 'greenwashing' https://t.co/Ht8NsT7Rjn https://t.co/h4ruG8Ca5d
Activists celebrated a Dutch court ruling that found airline KLM misled customers with an ad campaign aimed at improving the company's environmental image, in a case of so-called 'greenwashing' https://t.co/Utzof8hksh https://t.co/oPVqYaU3D3
A Dutch court ruled that KLM had misled customers with an advertising campaign aimed at improving the company's environmental image, in a case of so-called 'greenwashing' https://t.co/Utzof8gMCJ https://t.co/PUy6Ks8Lo2
WATCH: A Dutch court ruled that KLM had misled customers with an advertising campaign aimed at improving the company's environmental image, in a case of so-called 'greenwashing' https://t.co/Ht8NsT7Rjn https://t.co/WiTQcD0A71
Dutch court rules KLM ads ‘misleading’ in greenwashing case https://t.co/M3lDcreU9d
An Amsterdam district court has ruled that the national airline KLM had misled consumers with adverts intending to improve its environmental image. Read more: https://t.co/ePAlQhdfuq https://t.co/NZRTDAktB6
Dutch airline KLM misled customers with vague green claims, court rules https://t.co/qw89UuoUq9
Dutch airline KLM misled customers through advertisements that suggested its flights are climate friendly, an Amsterdam court rules https://t.co/CrjkYsF6SL
A court in the Netherlands has ruled that Dutch airline KLM's "Fly Responsibly" campaign, launched to improve its environmental image, was "misleading" for customers. https://t.co/MVMfckGX0Q