YouTube CEO Neal Mohan announces the launch of YouTube Select Creator Takeovers, allowing advertisers to buy out inventory on top 1% of channels. The program includes AI-powered ad products and aims to redefine TV entertainment.
YouTube is updating its YouTube Select program that packages top creators’ channels, adding creator takeovers and introducing a new AI-powered ad product. https://t.co/vp49uCS4pE
YouTube formally launches YouTube Select Creator Takeovers, which will let advertisers buy out the inventory on channels representing top 1% of YouTube content (@xpangler / Variety) https://t.co/TbFkBfeeSc https://t.co/BLVnQQqrFp
YouTube formally launches YouTube Select Creator Takeovers, which will let advertisers buy out the inventory on channels representing top 1% of YouTube content (@xpangler / Variety) https://t.co/KLyHShwUQJ 📫 Subscribe: https://t.co/OyWeKSRpIM https://t.co/synsPxLH9u
YouTube CEO Neal Mohan Says Company "At The Forefront" Of Entertainment; Creator Takeovers Expand After DoorDash Campaign On Travis & Jason Kelce's 'New Heights' https://t.co/BfdYvihBlD
YouTube Upfront: CEO Says It’s ‘Redefining’ TV, Platform Launches Ad Takeovers for Top 1% of Creators https://t.co/4oMQOxzHAI
YouTube Upfront: CEO Says It’s ‘Redefining’ TV, Platform Launches Ad Takeovers for Top 1% of Creators https://t.co/wy5Fdnu93D via @variety