According to multiple sources, including Luminate and the Associated Press, Taylor Swift accounted for 1.7% to 1.79% of the entire U.S. music market in 2023. The global music industry surpassed 4 trillion streams, with Taylor Swift being the most streamed artist. She accounted for one in every 78 streams in the U.S. Her dominance in the music market is evident, as she remains at the top of the charts and becomes the first artist to surpass 1 billion streams on Spotify in 2024. The report also highlights the growth of Afrobeats, K-pop, and Latin music in the United States, while English-language music is losing share, mostly to Spanish.
"The fastest-growing music market in the world is India. There are 45.6 million tracks that generated ZERO streams last year. Swift accounted for 1.8% of all music consumption in the US. English-language music is losing share in the US, mostly to Spanish." https://t.co/xSOoAf0FEV https://t.co/NnpwaFjJZW
Taylor Swift becomes the first artist to surpass 1 BILLION streams on Spotify in 2024. https://t.co/XFxcVWXvdu
Taylor Swift remains at #1 on Spotifyβs global daily top artists chart. https://t.co/YXZM9NBT46
Global Music Streaming Surpassed Four Trillion for the First Time in 2023 https://t.co/0jndHKQtgX
In a slow week for music sales, Taylor Swift's new β1989β held No. 1 with the equivalent of a modest 64,000 sales in the United States, a lower take than any No. 1 album had in 2023. https://t.co/zFiaBNS9pF
The milestone number of global audio streams marked a 22.3% increase from 2022, according to data provider Luminate. The U.S. accounted for just over a quarter of that total, or 1.2 trillion streams, also a bump up from the previous year. https://t.co/5W11gtcKsX https://t.co/w44B91KAM2
Music streams surpass 4 trillion in record-setting year https://t.co/R61ksmUGAR
Global on-demand audio streams reached the 4 trillion mark for the first time ever in a single year in 2023 (@murraystassen - @musicbizworld) https://t.co/jvsbfM0hID
The global music industry surpassed 4 trillion streams in 2023, setting a new single-year record. Here are the genres that saw the biggest growth. https://t.co/3GsO9Z3L6h
π¨| Musical Megatron Taylor Swift accounted for 1.79% of the ENTIRE music market in the US last year! https://t.co/7DnBC84EJ2
The global music industry had a record-setting 2023 with more than 4 trillion song streams. No artist was streamed more than Taylor Swift. In the U.S., one of every 78 streams in 2023 was a song of hers. https://t.co/z9rh99VgAe
Music streams hit 4 trillion in 2023. Country and global acts β and Taylor Swift β fueled the growth https://t.co/ckS3gy9rUP
In a record year for global streaming, Afrobeats, K-pop, and Latin music exploded in the United States. But Taylor Swift dominated, accounting for one in 78 song streams β https://t.co/6ZglptMXvH
Taylor Swift is America's economic engine... https://t.co/6xIVXO6Uui
Taylor Swift accounted for 1.7% of the recorded music industry in the US last year. She accounted for 1 out of every 78 streams.
Music Streams Hit 4 Trillion in 2023 https://t.co/QXfBV5aQFb
Taylor Swift made up 1.7% of the entire US music market in 2023, according to Luminate. https://t.co/npLTV1ekyl
Luminate's 2023 report: the global music industry passed 4T streams in 2023, a new record and up 34% from 2022; Taylor Swift had one in every 78 US streams (@mariasherm / Associated Press) https://t.co/V0m7PkxSbo π« Subscribe: https://t.co/OyWeKSRpIM https://t.co/xfz7kuAApE
Taylor Swift made up 1.7% of the entire U.S. recorded-music market in 2023. https://t.co/371kRJfIVn
Taylor Swift Made Up 1.7% of 2023 U.S. Music Market: Luminate https://t.co/B1Mfw2pn47
Taylor Swift Made Up 1.7% of Total U.S. Music Market in 2023, According to Luminate's Year-End Report https://t.co/371kRJfIVn