Spotify has signed a new multiyear deal with Joe Rogan, worth up to $250 million, to distribute and sell ads for 'The Joe Rogan Experience' on rival streaming services, including Apple, Amazon, and YouTube. The podcast, which was temporarily not available on Spotify, will also be on YouTube in the coming weeks. This strategy shift allows the podcast to be accessible on multiple platforms, aiming for a larger audience. Over 2,000 episodes are now available on Apple Podcasts, marking the end of the podcast's exclusive deal with Spotify and more than a three-year absence from Apple. Spotify's CEO is confident in the podcast business's profitability in 2024, indicating a pivot from the platform's initial model of exclusivity.
A few thoughts on Spotify putting its top two podcast partners, Joe Rogan and Alex Cooper, back on Apple and YouTube. And what it means for the podcast industry. The original Spotify podcast business model was to sign the top shows and make them exclusive to the platform. The… https://t.co/FhbNXmPjS1
#Apple Podcasts gets 2,000 episodes of popular podcast "The Joe Rogan Experience", as the star ends exclusivity deal with #Spotify. The podcast will also be on #Youtube in the coming weeks. Do you listen to the Joe Rogan Experience? 👀 https://t.co/dqBiCB2oZ0
Over 2,000 episodes of "The Joe Rogan Experience" are now available on Apple Podcasts as star ends exclusivity deal with Spotify. By @WGallagher https://t.co/j8UeZ1v0Og
Joe Rogan‘s popular podcast is back on Apple Podcasts after a more than three-year hiatus. https://t.co/r3GppBUkUB
'The Joe Rogan Experience' Is Back on Apple Podcasts Following More Than Three-Year Absence After Spotify Gives Up Exclusivity https://t.co/r3GppBTN53
Spotify CEO commented on Joe Rogan’s new $250 million deal that will allow him to post on other platforms "The creator wants to be on many different platforms and wants to have as big of an audience as possible.” https://t.co/CCxY0ziPCn
Spotify CEO commented on Joe Rogan’s new $250 million deal that will allow him to post on other platforms The creator wants to be on many different platforms and wants to have as big of an audience as possible.” https://t.co/byPsDD72xn
Spotify CEO confident company will make money from its podcast business in 2024 https://t.co/goMhdqmrTL https://t.co/xqWUuMg9Zr
Last Friday saw the announcement that Joe Rogan is staying with Spotify, striking a new partnership with the platform. After years of splurging and expanding, the audio platform’s podcast strategy has backtracked. https://t.co/X05ZNB4dAa
Joe Rogan Experience is not on Spotify atm
Actually, it’s good for Spotify that Joe Rogan’s podcast is no longer exclusive: https://t.co/rtph7iyfNy by TechCrunch #infosec #cybersecurity #technology #news
Actually, it’s good for Spotify that Joe Rogan’s podcast is no longer exclusive https://t.co/EScfFJFX6H
"Spotify said Friday it has signed a new multiyear deal with Joe Rogan to distribute and sell ads for Rogan’s popular podcast series on rival streaming services, including Apple, Amazon and YouTube. The agreement could be worth as much as $250 million" I guess the exclusive…